Marketing Cloud Consultant

Senior SFMC Solutions Consultant

Location:

Hybrid – Charlotte/Fort Mill (On-site Tuesday & Wednesday)

Experience:

5+ Years

Industry: Financial Services

Our leading financial client is seeking a Senior Salesforce Marketing Cloud (SFMC) Consultant who balances technical mastery with a “digital agency” mindset. This is not a behind-the-scenes production role; we are looking for a proactive, high-energy professional who can listen to a stakeholder’s business goals and translate them into sophisticated, high-performing digital journeys. You will act as the vital link between marketing strategy and technical execution, managing complex automation projects while ensuring meticulous attention to detail and data integrity.

• Strategic Execution:
  Build and deploy complex email campaigns, automated journeys, and multi-step workflows exclusively within the Salesforce Marketing Cloud (SFMC) ecosystem.
• Technical Consulting:
  Act as a partner‑oriented advisor to internal stakeholders and investors, translating proposed campaign ideas into efficient technical requirements.
• Advanced Personalization:
  Leverage Marketing Cloud Personalization (MCP) to create real‑time dynamic promotions and bespoke advisor experiences.
• Operational Leadership:
  Manage the interface between onshore stakeholders and offshore production teams, ensuring brand consistency, proper naming conventions, and quality control.
• Data‑Driven Optimization:
  Pull and analyze campaign performance data to guide A/B testing, segmentation strategy, and overarching digital best practices.
• Project Mastery:
  Simultaneously manage multiple high‑priority projects across different lifecycle stages with rigorous time management.

• SFMC Mastery:
  Deep, hands‑on technical expertise in Salesforce Marketing Cloud is required on day one. This includes Journey Builder, Automation Studio, and Email Studio.
• Strategic Insight: 5+ years of experience in Email Marketing with a proven ability to consult on lead generation and audience adoption.
• Technical Literacy:
  Strong understanding of Salesforce Sales Cloud (CRM) and how it integrates with Marketing Cloud for seamless data flow.
• Meticulous Standards:
  An obsession with detail, from complex SQL segmentation and folder structures to deliverability standards and coding best practices.
• Communication Excellence:
  The ability to move fluidly between technical discussions with engineers and strategic presentations with business partners.
• Bonus
  
  Skills:
  
  Prior experience with Marketing Cloud Personalization (MCP) or a background in the Financial Services industry is highly preferred.

• Fast‑Paced & Collaborative:
  You will thrive in a high‑energy environment that values proactivity and critical thinking.
• Hybrid Culture:
  This role offers the flexibility of remote work with a requirement to be on‑site in Charlotte/Fort Mill every Tuesday and Wednesday to foster team collaboration.

Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands. Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. More information on our awesome benefits! Aquent is an equal‑opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.

We’re about creating an inclusive environment—one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.