PPC Specialist | Mid-Senior | B2B Team

At Nord Security’s B2B team, we build cybersecurity products that enable businesses to protect themselves and their data.

From product and engineering to sales, marketing, and data — our teams work closely together to deliver secure, scalable solutions trusted by companies around the world.

Your impact? Empowering businesses everywhere to keep their people, systems, and data safe.

As a B2B Mid-Senior PPC Specialist in Nord Security's B2B unit, you will co-own the management of our paid search accounts, primarily Google Ads, for Nord Layer, Nord Layer Browser, Nord Pass, Nord Stellar. You will be responsible for developing, optimizing, and scaling PPC campaigns that drive measurable business growth and revenue.

Working closely with the wider Growth team, you will help shape strategy, influence team OKRs, and identify opportunities to improve overall business performance.

• Manage paid search campaigns with six-figure monthly budgets.
• Develop and execute PPC strategies aligned with business goals and revenue targets.
• Identify new growth opportunities and recommend initiatives that contribute to team OKRs and broader Growth team objectives.
• Monitor campaign performance daily across advertising platforms, Google Analytics, and Looker dashboards.
• Analyze campaign and business data to generate actionable insights and recommendations.
• Plan, forecast, and prioritize PPC activities within your area of responsibility.
• Ensure timely delivery of projects and alignment with business priorities.
• Design and execute structured experiments, including:
  Incrementality testing;
  Bidding strategy tests;
  Ad creative testing;
  Landing page optimization.
• Partner with Creative, SEO, Analytics, and Sales teams to improve performance across the entire funnel.
• Leverage AI-powered tools to improve workflows, analysis, and decision-making.

• 2+ years of hands-on experience managing large-scale Google and Microsoft Ads accounts with five-figure monthly budgets.
• Advanced Google Ads:
  Deep technical knowledge of the Google Ads platform is essential for success in this role.
• Analytical skills:
  Strong problem-solving abilities supported by advanced Google Sheets skills (pivot tables, complex formulas).
• Operational Excellence:
  Proven ability to execute and drive measurable results in complex account environments.
• Ownership Mindset:
  High degree of autonomy and a proactive approach to managing and scaling campaigns.
• Strong collaborative skills to work effectively within a global or cross-functional team structure.
• Fluency in written and spoken English.

• Experience running global campaigns.
• B2B marketing experience.
• Experience using AI tools to optimize marketing workflows and performance.

Innovate with industry leaders

Work alongside global experts to build world-leading cybersecurity tools, impacting millions of users around the world.

Learn & grow

Boost your skills via our extensive training programs (online and offline) and other resources. Benefit from mentorship and career-switch opportunities to grow within the company.

Hybrid work

Enjoy the flexibility with 3 office days and working from home for the remaining 2.

Work from anywhere

Recharge with a change of scenery – choose work from any location when you feel a need to power your creativity and drive.

Physical well-being

Fuel your active lifestyle with online workouts led by our Physical Well-Being experts. Access to facilities, such as gyms, swimming pools, and fitness classes, with the Multisport card.

Mental & emotional health

Nurture your mind with free psychologist consultations, dedicated mental health events, and premium access to wellness apps like Calm, Headspace, and Mindletic.

Premium healthcare

Receive private health insurance giving you peace of mind for your health needs.

Joyful moments – special treats

Celebrate life’s big moments with special gifts from us on your birthday, anniversary, and other major events, such as weddings or the arrival of a new family member.

Company events & team-building

Experience Nord Security celebrations, team-buildings, and knowledge-sharing events, nurturing bonds that fuel our success.

Workation

Embark on a company getaway abroad, with activities, workshops, and time together.

Nord Account Privacy Notice for Recruitment Candidates is available for information regarding data handling during recruitment processes. We expect all candidates to provide accurate and complete information. Some AI usage in refining applications is acceptable, but submissions must reflect your own qualifications. If broader AI assistance is allowed for a role, we’ll notify you in advance.

By submitting your application, you acknowledge that it may be processed using automated tools for evaluation purposes. We may use an AI-based review tool to assist in assessing applications, but every submission is reviewed by a recruiter.