Director, Digital Merchandising and Marketplace

About The Team

The Digital team focuses on delivering a superior customer experience on  and our mobile app. The team also guides revenue and profit growth for the digital business. Digital team associates focus on delivering initiatives that help our pet parents find and discover products, bring enterprise priorities to life digitally, design new user experiences, build new features and capabilities, and manage key omni-channel programs.

We work to showcase our brand digitally through the lens of expertise and love and to provide a personalized experience for our consumers. The team takes a data-driven approach and leverages quantitative and qualitative insights to optimize the experience and make business decisions.

At Pet Smart, teamwork and connection are core to how we thrive. This role is based at our Phoenix Home Office, with an expectation of working a minimum of four days in the office each week. In a standard work week, associates may work up to one remote “flex day” (with leader approval). Our hybrid approach is designed to foster strong collaboration while also supporting flexibility and individual success.

The Director, Digital Merchandising and Marketplace is responsible for defining and leading the enterprise strategy for Pet Smart's digital storefront, creating engaging customer experiences that drive awareness, consideration, conversion, and long-term loyalty.

This leader owns the vision, planning, and execution of cross-site merchandising experiences across web and mobile, including the homepage, promotional and seasonal experiences, deal destinations, campaign landing pages, and enterprise messaging. They also lead the digital commercialization strategy for Pet Smart's largest promotional events—including sitewide sales, holiday campaigns, Autoship offers, and other enterprise initiatives—ensuring every customer touchpoint delivers a consistent, compelling, and measurable experience.

Working across Marketing, Merchandising, Pricing, Loyalty, CRM, Product, UX, Analytics, Technology, and Operations, this leader orchestrates the end-to-end execution of the commercial calendar while continuously evolving the digital storefront to meet changing customer expectations and business priorities.

As a senior leader within Digital, this role establishes the operating model for enterprise promotional execution, influences strategic investments, and develops organizational capabilities that enable scalable growth across Pet Smart's digital business.

The ideal candidate brings extensive experience leading digital storefront strategy within a large omnichannel retailer, combining strong commercial instincts with customer-centric thinking, operational excellence, and executive influence.

• Define the long-term vision and strategy for Pet Smart's digital storefront across web and mobile, ensuring every customer touchpoint supports enterprise growth objectives and delivers a best-in-class shopping experience.
• Own the merchandising strategy for high-impact customer experiences including the homepage, promotional destinations, seasonal experiences, deal hubs, and campaign landing pages.
• Develop scalable merchandising frameworks that balance customer inspiration, commercial priorities, personalization, and operational efficiency.
• Continuously evolve the digital storefront based on customer behavior, competitive trends, emerging technologies, and business priorities.

• Own the digital commercialization strategy and execution for enterprise promotional moments, including sitewide sales, holiday campaigns, Autoship events, major…