Senior Demand Generation Manager

At Builder Prime, we’re revolutionizing the home improvement industry by doing more than just building software—we’re giving hardworking contractors their time and freedom back. Our all-in-one business management solution is the essential platform for companies at their "level-up" moment, seamlessly integrating CRM, estimating, production management, payments, and reporting. By replacing disjointed tools with a unified data and automation foundation, we empower businesses to operate more efficiently, win more jobs, and achieve their growth goals.

We look for collaborative and community-oriented team members who bring initiative and curiosity to the challenge of solving problems for our customers.

At Builder Prime, we’re revolutionizing the home improvement industry by doing more than just building software—we’re giving hardworking contractors their time and freedom back. Our all-in-one business management solution is the essential platform for companies at their "level-up" moment, seamlessly integrating CRM, estimating, production management, payments, and reporting. By replacing disjointed tools with a unified data and automation foundation, we empower businesses to operate more efficiently, win more jobs, and achieve their growth goals.

We look for collaborative and community-oriented team members who bring initiative and curiosity to the challenge of solving problems for our customers. Builder Prime is backed by Blueprint Equity and is an AI-forward company. That means every employee is expected to use AI on real problems—not hypotheticals, not demos, but the actual work on their desk. We invest in tools, training, and time for our team to experiment and share what they learn.

We’re not waiting on the sidelines, and we don’t have it all figured out. We’re building this practice alongside our team, in the open.

This is a remote position open to candidates authorized to work in the US without visa sponsorship, who presently reside in the US. There is a preference for candidates in states where we already have Builder Prime employees;
California, Colorado, Florida, Georgia, Idaho, Indiana, Nebraska, New York, Ohio, Oregon, Texas, Utah, Virginia, Washington, and Wisconsin. Builder Prime has an office in the greater Denver metro area (Westminster) that some of the sales team works out of.

We are seeking a Senior Manager of Demand Generation and Growth Marketing to help manage and grow Builder Prime’s demand engine. This is a hands-on individual contributor role that blends planning and execution. You will carry a sourced-pipeline number, diversify how we generate demand, sharpen the path from lead to closed deal, and pull our lead mix upmarket toward the customers we most want to win.

You will set and run the day-to-day plan and work closely with our agency and operations partners on execution, in partnership with marketing leadership on strategy. The role starts with a demand generation mandate and has room to grow into broader, full-funnel growth as the function matures. This role reports to the SVP of Marketing.

Demand Engine and Pipeline:
Manage the demand generation plan and contribute to the sourced-pipeline number that feeds sales. Recommend the channel mix and budget allocation, and run the day-to-day of the engine, measured on pipeline, cost per lead, cost per MQL, channels launched and optimized, and campaign throughput. You set and manage the plan while marketing leadership holds overall strategy and final spend approval.

Paid Channels and Optimization:
Diversify demand beyond paid search into new channels including Linked In, paid social, Tik Tok, retargeting, bumper video, and intent and review platforms such as Gartner & G2, then…