Director of Sales, Marketing & Commercial Services; Remote

"Hyatt is a place of learning – similar to a university. The company offers so many ways for me to learn and grow, both professionally and personally."

Director

Full-time

Yearly US Dollar (USD) pay basis

At Hyatt, we believe in the power of belonging‑ of making people feel at home no matter where they are in the world. We turn trips into journeys, encounters into experiences, and jobs into careers. Join a team that is making travel more human. Connected. Sustainable. Here, everyone's role matters. Opportunities are yours to shape. Your individuality is celebrated. At the heart of Hyatt is our shared belief that hospitality is more than just a job - it's a career for people who care.

Alila invites guests to discover the world through intimate, considered experiences rooted in local culture and stunning natural surroundings. The brand's philosophy extends beyond the property into the surrounding community, where colleagues create meaningful access to the rare and authentic experiences that define each destination. We are looking for colleagues who embrace great design, superlative service, spontaneity, and authenticity.

Summary

Alila Ventana Big Sur is seeking a strategic, polished, and highly commercial Director of Sales, Marketing and Commercial Services to serve as the resort's senior commercial leader. This position integrates Sales, Marketing, Luxury Leisure, Revenue Management, Distribution, and Reservations to establish the commercial vision and drive sustainable top‑line growth, profitable business mix, guest conversion and GOP.

Set on 160 acres along Big Sur’s rugged Pacific coast, Alila Ventana Big Sur offers 54 secluded suites and a guest experience shaped by nature, wellness, dining, and privacy. The resort’s stay experience is especially unique because it includes dining, non‑alcoholic beverages, transformative wellbeing programming, exclusive amenities, complimentary valet parking, complimentary minibar, and curated experiences. Dining at The Sur House is included with every stay for resort guests.

The Director partners closely with the General Manager, Operations, Finance, resort leadership, and Hyatt enterprise commercial teams to align pricing, distribution, sales, marketing, and reservations activity with resort priorities. This role leads annual planning, budgets, forecasts, channel strategy, campaign priorities, luxury leisure partnerships, and reservations performance while ensuring that every commercial initiative reflects the privacy, personalization, wellness, and elevated service philosophy of Alila Ventana Big Sur.

Alila Ventana Big Sur is recognized for excellence across luxury hospitality, wellness, culinary experience, and guest service, including:

• World Spa Awards – California’s Best Wellness Retreat (2022)
• Food & Wine – Global Taste makers Award, Best Culinary Hotels (2026)
• The Zoe Report – Best Green Hotel (2026)
• Sunset Magazine – Best Outdoor Escape (2026)

• Develop, communicate, and execute an integrated commercial strategy for Alila Ventana Big Sur that aligns Sales, Marketing, Luxury Leisure, Revenue Management, Distribution, and Reservations with Hyatt and resort business objectives.
• Establish clear priorities for need periods, target segments, channel strategy, seasonal opportunities, packages, retreats, spa and ancillary revenue, group business, special events, buyouts, and long‑range growth initiatives.
• Lead annual commercial planning, budgeting, forecasting, business reviews, and multi-year strategy development in partnership with Finance, Operations, resort leadership, and Hyatt enterprise teams.
• Transl…