Product Manager II-GIS Data Products; Hybrid​/Remote

Who We Are

First American’s Data & Analytics division is a national provider of property‑centric information, analytics, risk management and valuation solutions. We maintain the industry’s largest property and ownership dataset with over 7 billion document images and power platforms such as Data Tree, Fraud Guard, Regs Data, Tax Source and ACI.

The Product Manager II, GIS Data Products owns the end‑to‑end customer experience for First American’s GIS data products. This role is accountable for translating customer needs into product requirements, shaping and packaging GIS layers, and orchestrating cross‑functional execution across Product, Data, Platform and Sales to deliver reliable, discoverable and valuable map‑ready data products.

• Customers can access and use First American GIS layers/services in open‑sourced GIS tools (e.g., QGIS), open standards (e.g., OGC API’s) and Esri workflows with clear value and minimal friction.
• Customer needs are consistently translated into clear attribute specifications and layer definitions that the Data team can implement.
• A coherent, versioned layer catalog is maintained, mapping each layer to the customer needs and the attributes required to deliver value.
• Sales is equipped with validated positioning, demo layers and enablement materials aligned to customer workflows.
• Delivery operates on a predictable release/refresh rhythm with defined quality standards and clear ownership across teams.

• Own the GIS data product experience end‑to‑end: value definition, requirements, delivery readiness, adoption and continuous improvement.
• Translate customer insights into product decisions including layer portfolio strategy, attribute requirements and usability improvements.
• Partner with Sales, Marketing, Data and customers to identify opportunities, validate needs and inform roadmap priorities.
• Develop and maintain product artifacts including layer specifications, field definitions, release notes and customer‑facing documentation.

• Use industry standard software to validate Data‑provided class files and create customer‑ready GIS layers (views, symbology, filters, field sets, aliases and naming conventions).
• Package layers to satisfy distinct customer needs (e.g., appraisal, underwriting, investment screening or government workflows) and maintain a versioned catalog.
• Establish usability standards for layers (metadata completeness, consistent schema, consumer‑friendly naming) to support internal and external adoption.
• Expected time allocation: approximately 20% hands‑on layer work.

• Partner with the Data team to define required attributes, data definitions and quality thresholds based on validated customer needs; co‑own publish‑ready acceptance criteria.
• Coordinate with the platform/publishing owner to ensure layers and services are published, shared and governed appropriately for consumption via open‑sourced GIS tools, open standards‑based interfaces and Esri Enterprise environment.
• Drive prioritization and sequencing of enhancements based on customer feedback, business value and feasibility constraints.
• Define and execute release readiness checklists, including functional validation and basic data quality verification.

• Develop and maintain enablement assets: demo layers, capability summaries, customer workflow narratives and one‑page product briefs for each layer.
• Support Sales in structuring customer trials and success criteria; participate in customer sessions to accelerate iteration and adoption.
• Partner with Sales on feedback loops and win/loss learnings; translate insights into prioritized product improvements.

• Define product quality expectations (completeness thresholds for key fields, refresh expectations and usability standards) and partner with Data/Platform to implement validation checks and reporting.
• Establish and communicate a predictable release/refresh rhythm for customer‑facing layers.
• Identify and drive resolution of issues impacting customer experience (performance, usability,…