Marketing Operations Strategist; Remote

Marketing Operations Strategist (Remote US)

We are looking for a Marketing Operations Strategist (Remote US) to join Directive, a leading B2B performance marketing agency that delivers real revenue, not just leads. As a remote-first company, you will have the flexibility to work from anywhere in the United States.

Our revolutionary Customer Generation methodology cuts through the noise and drives pipeline, fuels SQLs, and scales brands across SaaS and B2B industries. The Marketing Operations Strategist will work closely with the Director of Revenue Operations to design and implement end-to-end marketing automation, analytics, and revenue‑operations solutions that directly impact pipeline efficiency and revenue performance.

• Serve as a hybrid technical implementer and strategic Rev Ops advisor for B2B tech and SaaS clients.
• Architect and execute tracking infrastructures across GTM/GA4, MAPs, and CRM systems to ensure accurate attribution and revenue reporting.
• Set up and validate offline conversion pipelines across Google Ads, Linked In, and Meta to unlock full‑funnel optimization.
• Identify opportunities to expand client engagements across Marketing Ops, Rev Ops, Paid Media, and Analytics lines of business.
• Stay up to date on best practices in Rev Ops, including lead routing frameworks, attribution models, ABM strategies, and sales qualification methodologies.
• Build strong relationships with multiple client stakeholders to drive renewals and long‑term retention.
• Communicate directly with clients via email, Slack, and Zoom—translating technical insights into actionable recommendations.
• Manage deliverables, project milestones, and technical implementations from discovery to final deployment.

• 3+ years of hands‑on experience implementing and managing marketing automation and analytics environments (Hub Spot, Marketo, Pardot) with 1–2+ years in an agency setting.
• Deep technical fluency in GTM (web and optional server‑side), GA4 event architecture, schema governance, and tracking QA.
• Hands‑on experience with offline conversion tracking and CRM‑to‑ad‑platform integrations for Google, Linked In, and Meta.
• Strong understanding of revenue‑operations processes, data modeling, and revenue reporting frameworks.
• Data‑driven mindset with experience building dashboards, auditing data hygiene, and performing technical diagnostics.
• Excellent client‑facing communication skills and ability to collaborate with Director‑level stakeholders and above.
• Curiosity, drive, and a desire to deepen your technical and strategic Rev Ops skill set.
• Internally titled Account Strategist, Revenue Operations*.

• Own a book of clients with full autonomy to manage goals, strategy, and relationships.
• Deliver improved data accuracy, cleaner reporting, and better revenue insights, reflected in stronger NPS and retention rates.
• Grow client accounts through strategic Rev Ops road mapping and cross‑functional collaboration.
• Reach a point of scale where additional team members are hired to support the client load.
• Mentor new hires, sharing technical processes and helping build our Rev Ops practice.

• Competitive salary range (remote US); detailed compensation package reviewed during interview.
• Unlimited PTO (minimum 2 weeks), paid company holidays, birthday off, and end‑of‑year recharge (closed Dec 24 – Jan
  1).
• Paid parental leave and paid company holidays.
• Health and welfare: medical, dental, vision, disability, and life insurance with full coverage for you and 50% for dependents.
• Employer‑paid 100% health plan for you; 50% contribution for family.
• Mental health support: access to certified therapists through Spring Health and Headspace membership.
• Physical health: gym membership via Gympass.
• Financial: 401(k) with 3% company match; traditional or Roth options.
• Annual bonus based on tenure, scaling over time.
• Annual anniversary trip to Newport Beach, CA with peers and leadership.

Remote‑first with optional office access in Irvine, California. You must have reliable internet, a professional background, and ability to operate a laptop (PC or Mac). This role requires stationary work for extended periods and clear written or verbal communication.

Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions. If you require accommodations in the application or interview process, please contact ca

Directive is committed to fostering a diverse and inclusive culture. All qualified applicants receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.