VP, B2B Enablement Analytics

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Role Summary/

Purpose:

The VP, B2B Enablement Analytics role will be responsible for supporting SYF B2B Analytics internal data capability and data infrastructure improvement program development and execution. This role will act as a critical member and as an Analytics product manager for the broader B2B Analytics teams, representing B2B Analytics, leading and owning the IT build and launch processes to enable the ingestion of new and enhanced B2B data attributes in SYF data warehouses in a more structured and connected relationship.

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Job Description

Role Summary/

Purpose:

The VP, B2B Enablement Analytics role will be responsible for supporting SYF B2B Analytics internal data capability and data infrastructure improvement program development and execution. This role will act as a critical member and as an Analytics product manager for the broader B2B Analytics teams, representing B2B Analytics, leading and owning the IT build and launch processes to enable the ingestion of new and enhanced B2B data attributes in SYF data warehouses in a more structured and connected relationship.

This role will also partner cross functionally to ideate and pilot commercialization use cases based on the newly create data & capabilities for the business to protect our market share, capture growth opportunities and improve bottom lines. The success of this role will require the cultivation of strong working relationships with SYF B2B platforms and working with various cross functional COE teams across the business including:
Sales, Marketing, Tech and Ops, GTM, Chief Data Office, Credit, Finance, Product, Regulatory, Governance and Compliance, etc.

Our Way of Working

We’re proud to offer you choice and flexibility. At Synchrony, our way of working allows you to have the option to work from home, near one of our Hubs or come into one of our offices. Occasionally you may be required to commute to our nearest office for in person engagement activities such as business or team meetings, training and culture events.

Essential Responsibilities

• Support Synchrony B2B Analytics data and data infrastructure capability roadmap and program development and execution
• Partner with internal client groups, platform analytics teams, and cross-functional stakeholders, size and prioritize internal data capability and data infrastructure needs, create proposals and business cases to advocate modernization of B2B analytics environment and capabilities
• Lead B2B merchant data and data table build projects, ingest new and enhanced B2B data attributes into Synchrony data warehouses
• Serve as product manager for the broader B2B Analytics team, work closely with various IT functional partners to enable the ingestion of new/enhanced B2B data attributes in production, perform user acceptance testing, communicate data product launches, educate SYF B2B Analytics communities about the new/enhanced capabilities
• Pilot, refine, and own merchant/client hierarchical relationship methodology, build new data attributes and data tools as needed, maintain relationship mapping code logic and process
• Work together with broader B2B analytics communities to commercialize new and additional B2B data & capability use cases, partner with B2B Analytics teammates to create new B2B Analytics tools
• Support and perform other ad hoc initiatives as needed

• Bachelor’s degree in mathematics, economics, finance, business, or other quantitative fields OR, in lieu of degree, a high school diploma/GED and 11+ years of work experience in data analytics programs.

• A minimum of 7+ years of analytics experience to include:
• 5+ years of experience supporting sales and/or marketing
• 5+ years of project management
• 5+ years of experience utilizing database/analytics tools (SQL, SAS, Python), advanced spreadsheet and presentation tool.

• Master’s/MBA degree preferred in computer programming, mathematics,…