PPC Specialist; Google Ads

Track Digital is a rapidly-growing Digital Marketing Company in Nashville, TN, that specializes in PPC and Social Media Marketing strategies for Service-Based businesses and E-commerce brands around the country.

This is a full-time, hybrid (1 day at home, 4 in-office) role for a PPC Specialist located in Nashville, TN
, with some work from home flexibility. This position will be responsible for overseeing a portfolio of Google Ads and Microsoft (Bing) Ads accounts for our clients.

This role will be a focal point in our company, and will have the opportunity to quickly scale into a higher-level role with a team underneath you.

• Set up, manage and optimize marketing campaigns on Google and Bing Ads for our clients.
• Set up conversion tracking using the Google Tag Manager and/or Google Analytics.
• Perform keyword research, create ad copy, and conduct A/B testing as needed.
• Analyze performance data and adjust strategies to meet client goals.
• Develop and manage budgets and bidding strategies
• Deliver insights through regular client reporting and check-ins
• Stay up to date with platform changes and industry trends
• Work in person with the Track Digital team at our Nashville, TN office on Music Row.

• 3+ years of hands-on PPC experience (Agency experience preferred)
• Proficiency in Google Ads, Bing Ads, Google Analytics & Google Tag Manager.
• Strong analytical and problem-solving skills
• Excellent written and verbal communication skills

• Familiarity with platforms/tools like Go High Level , Hubspot and other CRM platforms.