Email Marketing Manager

Overview

Hi, we’re Technology Advice. At Technology Advice, we pride ourselves on helping B2B tech buyers manage the complexity and risk of the buying process. We are a trusted source of information for tech buyers, delivering advice and facilitating connections between our buyers and the world’s leading sellers of business technology. Headquartered in Nashville, Tennessee, we are a remote-first company with more than 20 digital publications and over 500 global team members in the US, UK, Singapore, Australia, and the Philippines.

We’re proud to have been repeatedly recognized as one of America’s fastest growing private companies by Inc., as well as a Tennessee top workplace. We work hard each day and have fun, too, with monthly virtual events, recreational slack channels, and the occasional costumed dance from our CEO. All positions are open to remote work unless otherwise specified in the requirements below.

Technology Advice is home to some of the most influential newsletters in the B2B technology space, reaching decision-makers across AI, cybersecurity, data, and enterprise technology. As our Email Marketing Manager
, you’ll own email strategy end-to-end across a portfolio of high-visibility brands, playing a direct role in how these audiences grow, engage, and monetize. This is a mid–senior level role with strategic responsibility. You’ll lead email as a core growth and revenue channel, shaping acquisition, lifecycle, and engagement strategies while balancing editorial storytelling with performance optimization. Your work will directly influence subscriber growth, community engagement, and newsletter revenue.

You’ll collaborate closely with editorial teams, growth partners, sales, and thought leaders across the tech ecosystem to turn email into a scalable system—not just a campaign channel.

Location: United States

• Own and evolve the email marketing strategy across multiple newsletters and brands
• Drive subscriber acquisition, engagement, and retention across the full email lifecycle
• Plan, execute, and optimize lifecycle campaigns, including onboarding, engagement, and win-back
• Lead segmentation, automation, A/B testing, and behavioral targeting initiatives
• Define and track KPIs across the email funnel; analyze performance and identify optimization opportunities
• Ensure all email campaigns meet brand, editorial, and design standards
• Manage campaign calendars and workflows in coordination with editorial and promotional efforts
• Collaborate cross-functionally with content, design, social, paid, and growth teams
• Partner with sales to support newsletter sponsor ships through placement strategy, performance tracking, and reporting
• Present email strategy, insights, and performance updates to stakeholders and executives
• Mentor and guide junior team members, providing structure, feedback, and development

• 4+ years of experience in email marketing, lifecycle marketing, or newsletter publishing, with a track record of growing audiences and driving measurable results
• Proven ability to own email strategy end-to-end, balancing creative storytelling with performance optimization and conversion metrics
• Hands-on experience with email platforms such as Mailchimp, Hub Spot, Marketo, Sailthru, or similar tools
• Strong command of segmentation, automation, A/B testing, and behavioral targeting across the email lifecycle
• Experience supporting newsletter revenue, including ad sales, sponsor ships, affiliate promotions, or partner deliverables
• Familiarity with analytics, reporting, and audience data tools (e.g., Google Analytics, Looker, BI tools, CRM or CDP integrations), with bonus experience in emerging paid acquisition channels such as Reddit
• Strong communicator who works comfortably across async tools, video calls, live presentations, and cross-functional teams
• Highly organized, accountable, and energized by working on newsletters, media brands, and community-driven audiences in a fast-paced, remote environment
• Agile professional who excels in a fast-paced environment and thrives on continuously pivoting strategies to drive business needs forward

• Career Growth:
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