Social Media Strategist - AI & Exec

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Amplitude is the leading digital analytics platform, helping over 4,300 customers—including Atlassian, Burger King, NBCUniversal, Square, and Under Armour—build better products and digital experiences. With powerful AI Agents embedded across our platform, teams can analyze, test, and optimize user experiences faster than ever.

As we continue to drive the AI analytics conversation around the world, Amplitude is strengthening its AI-native storytelling muscle, particularly on X/Twitter. We want to move faster, understand the key players better, and amplify the voices of our CEO and other thought leaders.

In this role you will join Amplitude’s Corporate Marketing team, reporting to the Head of Communications. You will partner directly with our CEO, key AI leaders, product development, and product marketing to help shape exec social content that is authoritative and thought-provoking.

• Partner with Amplitude’s CEO to create a rolling content calendar that is heavily AI‑centric, provocative, yet supportive of the overall Amplitude position.
• Develop a recognizable AI‑native voice for Amplitude’s exec presence on social.
• Track, surface, and translate emerging AI ecosystem trends into founder‑level content.
• Create effective workflows for drafts, approvals, and rapid content iteration.
• Turn launches, new capabilities, internal prototypes, and research into X/Twitter‑native content (threads, demos, contrasts, POV takes).
• Build a pipeline of creative content formats (video snippets, developer POVs, behind‑the‑scenes prototyping, technical breakdowns).
• Work closely with our in‑house creative and comms team to turn founder content into snackable formats.
• Translate performance into insight: what posts hit which audiences, what formats drive depth vs. reach, and what signals indicate other opportunities.
• Build a learning loop across launches, platforms, and formats.

• You are AI‑native with a focus primarily on X/Twitter (but other channels too) and are comfortable working directly with founders and executive leadership teams.
• You follow the labs, the model drops, the eval debates, the agent breakthroughs.
• You can read a paper, understand a prompt‑chain, and translate it for public consumption.
• You know the difference between a good post, a credible one, and a viral one.
• You can synthesize and ship content fast, especially during major launches.
• You have experience managing controversy on social media and know the right actions to neutralize a situation on a social platform.

• 3‑5 years in high‑velocity social for an AI startup, developer tools, or technical founder.
• Proven track record of social content (e.g. threads, hot takes, technical breakdowns, storytelling) breaking through.
• Experience analyzing and navigating the rapidly evolving dynamics of AI on X/Twitter and other social media platforms such as You Tube, Tik Tok, and Reddit among others.
• Familiarity with video snippet creation, meme culture, founder and developer audiences, and product storytelling.

This role is located in San Francisco and requires regular in‑person interaction with our CEO and other AI thought leaders.

Amplitude is filled with humble, life‑long learners who are eager to help one another and the company succeed. Our values of growth mindset, ownership, and humility are core to the way we work: we’re tenacious in the face of challenges, we take the initiative to solve problems that drive our shared success, and we operate from a place of empathy and openness, seeking to understand many points of view.

• Excellent medical, dental and vision insurance coverage, with 100% employer‑paid premiums on select plans.
• Flexible time off, paid holidays, and more.
• Generous stipends for wellness, commuter transit/parking, learning and development, home office equipment, and more.
• Excellent parental benefits including 12‑20 weeks of paid parental leave, fertility benefits, adoption, surrogacy support, backup child‑care support.
• Mental health and wellness benefits…