Head of Performance Marketing

Viktor is the AI coworker. It lives in Slack and Microsoft Teams, connects to thousands of tools, and does real work for real companies: finance, marketing, ops, engineering. We're building the product that replaces half the SaaS stack with a single teammate.

The team is small. The scope is not.
The Short Version

You own how Viktor acquires customers. Paid channels, partnerships, experimentation, the top of the funnel through to first conversion. You're the person who turns marketing spend into signups and signups into paying teams. You think in experiments, move fast, and treat acquisition as a system to optimize, not a deck to present.

What's Actually Going On Here

Viktor is an AI-native product growing fast. Acquisition is the discipline we're standing up - a single owner across paid, partnerships, experimentation, and the conversion path from first touch to paying customer.

You'll be the founding leader of Acquisition end-to-end. Day-1 operator. Day-180 architect. Day-540 leader of a small AI-native team designed to do the work of a traditional eight to ten.

What You'll Actually Do

• Own acquisition as one system. Every channel measured, every input named, every dollar prioritized by impact on pipeline.
• Run paid acquisition across the channels that work for B2B. Set the strategy, set the budget, own the outcome.
• Run the experimentation cadence. Weekly experiments with clear hypotheses and write-ups that compound into institutional knowledge. Velocity over polish.
• Build partnerships as an acquisition channel. Ecosystem plays, co-marketing, integrations. Targeting and structuring - yours.
  
  Own reporting and measurement. Weekly read-out, monthly read-out to leadership. Pipeline and paying accounts as the headline numbers. Not signups.
• Build the department playbook. JDs, SOPs, measurement frame, hiring rubric for the next Acquisition hires.
• Work shoulder-to-shoulder with the co-founders. Fryderyk and Peter care about how Viktor grows. They'll have opinions. You'll have data. The good ideas win.

The Bar

You'll be measured on pipeline, paying accounts, and CAC efficiency. Not on experiment count or campaign launches.

"I'd hire three people for this" is an instant no-hire. Operator-first or don't apply.

How You'll Know It's Working

30 days. Funnel mapped end-to-end. Spend baselined. Low-conviction work halted. First experiments shipped.

60 days. Restructured program live. Experimentation cadence locked. Lifecycle rebuilt. Pipeline read-out visible in the weekly leadership cycle.

90 days. Mature optimization layer. Partnership channels open. Activation moving. Hiring playbook documented for the next Acquisition role.

Beyond that: leadership stops second-guessing because the numbers speak for themselves. Compounding wins start stacking.

Who You Are

• Senior B2B Growth operator at SaaS or AI. Pipeline-accountable, not vanity-metric accountable.
• Full-funnel fluency. You've owned acquisition, activation, and lifecycle as one connected system.
• A documented experimentation practice. You can show the cadence and the wins from a prior role.
• Comfortable with data. You read it directly, form a view, and act - you don't wait for someone else to interpret it for you.
• Partnerships reps. You've run at least one acquisition channel that wasn't a paid ad account.
• Operator-first orientation. You're in the work, not adjacent to it.
• AI-native daily workflow. You use Claude and similar tools as a real part of how you work.
• Founder mentality. You're building a discipline, not inheriting one. You thrive with ambiguity, move fast, and figure things out.
• EU primary. NYC secondary. Remote OK with EU/ET overlap.

Why This Role Is Different

• No layers between you and the work. You own it.
• The function you build defines how Viktor scales. The team after you executes against the model you set.
• The product makes the work easier. The demo closes when the right buyer lands. Your job is making sure they land - and stay.
• The co-founders already believe Acquisition is strategic. You won't spend your first six months convincing anyone.

Even Better If

• You've built Growth from zero at a Series A or B SaaS.
• You've worked on AI products or in PLG motions.
• You've worked somewhere…