SEO Specialist; Strategy & Growth

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a SEO Specialist (Strategy & Growth) in Germany.

This role is focused on driving measurable organic growth through a combination of strategic SEO planning, technical optimization, and high-impact content execution. You will play a central role in shaping how users discover and engage with digital products across search engines and related channels. Working in a growth-oriented environment, you will collaborate with cross-functional teams to align SEO initiatives with broader business objectives and performance goals.

The position requires both strategic thinking and hands-on execution, balancing long-term roadmap development with day-to-day optimization work. You will own key areas such as site architecture, content strategy, keyword targeting, and technical SEO performance. This is an opportunity to significantly influence digital visibility, traffic growth, and conversion performance in a data-driven and fast-evolving environment.

• Develop and maintain a comprehensive SEO strategy aligned with business objectives and quarterly OKRs, ensuring a clear roadmap of prioritized initiatives.
• Manage a continuous pipeline of SEO actions, balancing technical improvements, content opportunities, and growth experiments based on impact.
• Oversee technical SEO performance, including site architecture, indexing, crawlability, internal linking, structured data, and platform health.
• Improve Core Web Vitals, page speed, mobile usability, and overall site performance, including supporting migrations and structural changes.
• Lead keyword research and user intent mapping to guide content strategy, briefs, metadata, schema implementation, and on-page optimization.
• Develop scalable content publishing frameworks that align with search demand, conversion goals, and business priorities.
• Design and execute off-page SEO strategies, including backlink acquisition through digital PR, partnerships, and earned media initiatives.
• Monitor SEO performance using analytics tools and translate data into actionable insights and strategic recommendations.
• Collaborate with content, design, engineering, and marketing teams to ensure SEO best practices are embedded across all digital initiatives.
• Build SEO documentation, playbooks, and guidelines to standardize best practices across teams and stakeholders.

• 3+ years of hands‑on SEO experience in a growth‑driven, agency, or enterprise environment.
• Strong expertise in technical SEO, including crawl optimization, indexing, site structure, and JavaScript SEO considerations.
• Proven experience in content strategy, keyword research, on‑page optimization, and conversion‑focused SEO execution.
• Proficiency with SEO and analytics tools such as Google Search Console, GA4, Ahrefs, SEMrush, or equivalent platforms.
• Working knowledge of CMS platforms such as Word Press, Shopify, or headless systems, with basic HTML/CSS/JavaScript understanding.
• Strong analytical mindset with the ability to interpret data and translate insights into clear actions.
• Experience collaborating on multi‑channel digital marketing initiatives, including inbound, social, or paid campaigns.
• Understanding of JavaScript frameworks (e.g., React, Angular) and their impact on SEO performance.
• Familiarity with A/B testing methodologies and experimentation frameworks.
• Excellent communication skills with the ability to influence stakeholders and present insights clearly.

• Competitive compensation aligned with experience and market standards.
• Flexible remote work environment with collaboration across distributed teams.
• Opportunity to own and shape SEO strategy in a high‑growth digital environment.
• Exposure to cross‑functional digital marketing initiatives across multiple channels.
• Access to modern SEO, analytics, and experimentation tools.
• Strong focus on professional autonomy, ownership, and strategic impact.
• Opportunity to influence product visibility, organic growth, and business performance directly.

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre‑contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.