Director, Customer Experience Commercialization
Remote / Online - Candidates ideally in
Birmingham, Jefferson County, Alabama, 35202, USA
Listed on 2026-06-01
Birmingham, Jefferson County, Alabama, 35202, USA
Listing for:
Mission Pet Health
Remote/Work from Home
position Listed on 2026-06-01
Job specializations:
-
IT/Tech
Digital Marketing, Data Analyst, IT Support, Data Science Manager
Job Description & How to Apply Below
#
49782
Department
Marketing
Job Site
Mission Pet Health
Date Published
04-17-2026
Pay Class
Full-Time
Job Description
Overview
We're seeking a strategic and results-driven Customer Experience Commercialization to own the adoption, utilization, and performance of marketing technology across our veterinary hospital network.
This role is responsible for ensuring that the tools and platforms deployed, such as call technology, listings management, and CRM-driven capabilities, are consistently used, fully adopted, and delivering measurable value across locations.
In addition, this leader will serve as a strategic partner to Product and Engineering teams, providing insights and recommendations to improve the adoption and effectiveness of in-house technologies, such as online booking and client portals, based on real-world usage.
This role is focused on driving behavior change, scaling technology adoption, and ensuring sustained performance across the organization.
Key Responsibilities
Marketing Technology Adoption (Primary Ownership)
* Own adoption, utilization, and performance of all technologies across the hospital network
* Establish clear success metrics (e.g., adoption rate, usage consistency, feature utilization)
* Identify gaps in adoption and develop strategies to increase usage across locations
* Drive consistency in how technologies are used to ensure maximum effectiveness
Growth & Utilization Strategy
* Develop and execute strategies to increase adoption and deepen usage of technologies
* Identify opportunities to expand usage across additional locations, teams, or workflows
* Address adoption plateaus and drive sustained growth over time
* Partner with Operations to ensure technologies are embedded into day-to-day workflows
Operator Enablement & Change Management
* Design and implement scalable training, playbooks, and best practices for field teams
* Ensure hospitals understand how and when to use each technology to drive outcomes
* Identify and remove friction points that prevent consistent usage
* Reinforce adoption post-rollout to ensure long-term success
Cross-Functional Collaboration
* Partner with CRM & Marketing Technology teams to translate adoption strategies into lifecycle campaigns and targeted engagement
* Collaborate with Go-To-Market teams to ensure smooth transition from launch to sustained usage
* Work with Operations teams to align technology usage with real-world workflows
* Partner with Analytics to measure performance and identify improvement opportunities
In-House Product Advisory (Consultative)
* Provide insights to Product and Engineering teams on adoption trends, usage gaps, and performance drivers
* Identify opportunities to improve usability, workflows, and product-market fit
* Contribute to prioritization discussions by representing the voice of end users
* Support post-launch optimization of in-house technologies through data and field insights
Insights & Continuous Improvement
* Analyze usage data and performance trends across technologies
* Identify opportunities to improve adoption, consistency, and overall impact
* Establish feedback loops to continuously improve technology performance across the network
Required Qualifications
* 8-12+ years of experience in product, product marketing, growth, strategy, or related roles
* Proven experience driving technology adoption or product usage at scale, ideally in multi-location environments
* Strong ability to translate tools and capabilities into clear value and actionable usage strategies
* Experience working cross-functionally with Product, Marketing, Operations, and Analytics teams
* Analytical mindset with the ability to interpret data and drive decisions
* Excellent communication and stakeholder management skills
* Experience in healthcare, multi-location, or franchise-like business models
* Familiarity with marketing technologies (CRM, CDP, call tracking, etc.) and how they impact customer experience
* Experience influencing product improvements based on user behavior and feedback
* Must reside in the Atlanta, Georgia metro area.
Responsibilities and Benefits
How You're Supported
As part of the Mission Pet Health Home Office team, you'll be joining a collaborative group of professionals dedicated to supporting our hospital teams and shaping the future of veterinary medicine.
Competitive Compensation
A competitive salary and a comprehensive benefits package.
Total Wellbeing
Comprehensive coverage including Health, Dental, and Vision insurance, plus 24/7 access to doctors through Teladoc.
Financial Health
Plan for your future with a 401k featuring a generous company match, plus Life Insurance and Short-Term Disability options.
Commitment to Growth
Benefit from significant opportunities for upward mobility and career growth within a rapidly expanding organization.
A Collaborative Culture
Join a nationwide community of over 20,000 veterinary professionals and a Home Office team that lives by our WAG values.
Valuable Perks
Enjoy generous paid time off and company-wide…
To View & Apply for jobs on this site that accept applications from your location or country, tap the button below to make a Search.
(If this job is in fact in your jurisdiction, then you may be using a Proxy or VPN to access this site, and to progress further, you should change your connectivity to another mobile device or PC).
(If this job is in fact in your jurisdiction, then you may be using a Proxy or VPN to access this site, and to progress further, you should change your connectivity to another mobile device or PC).
Search for further Jobs Here:
×