Sr. SEO Technologist

Overview

AMN Healthcare — Where Talent Meets Purpose. The Sr. SEO Technologist owns the technical health, content optimization, and search performance of all AMN Healthcare web properties. This role executes on-page and technical SEO, creates and optimizes content within Optimizely (Episerver) CMS, and monitors AMN's visibility across traditional search engines and AI-powered answer engines (Google AI Overviews, ChatGPT, Gemini, Perplexity). You will serve as the team's search subject matter expert, partnering with Brand, OMNI, Product Marketing, and Development to ensure AMN's content is discoverable, citable, and converting.

• Technical SEO & Site Optimization: crawlability, indexation, site architecture, schema markup, Core Web Vitals, and page speed. Deploy and validate structured data (Job Posting, FAQ, Organization, Breadcrumb) for traditional and AI-powered search visibility. Conduct regular site audits and manage internal linking, redirect chains, and crawl budget efficiency.
• Web Content Creation & CMS Management:
  Create, publish, and optimize web pages, landing pages, blogs, and campaign pages in Optimizely (Episerver) CMS. Develop content strategies aligned to keyword gap analyses, user intent, and business objectives across all AMN divisions. Build SEO content briefs for writers and brand teams.
• Answer Engine Optimization (AEO) & AI Search:
  Monitor AMN's citation share and content visibility across AI search platforms (AI Overviews, ChatGPT, Gemini, Perplexity). Track AI-driven traffic sources and referral patterns. Implement entity optimization and citation-ready content structures for AI discoverability.
• Analytics & Conversion Optimization:
  Analyze organic performance using GA4, Google Search Console, Bright Edge, and SEMrush—reporting on traffic, rankings, and conversions to key stakeholders. Monitor conversion funnel clickstream, identify drop-off points, and recommend optimizations. Conduct keyword research, competitive share of voice analysis, and quarterly gap analyses. Support A/B testing and personalization experiments using Optimizely.

• 2+ years of experience in SEO, digital marketing, or web content management.
• Hands-on experience with Optimizely (Episerver) CMS.
• Strong technical SEO knowledge — schema markup, Core Web Vitals, site architecture, structured data.
• Proficiency with GA4, Google Search Console, Bright Edge, and SEMrush.
• Experience creating and optimizing web content at scale.
• Ability to write marketing requirement documents and content briefs.
• Excellent communication skills — comfortable training non-technical teams on CMS and SEO best practices.

• Education & Years of
  
  Experience:
  
  Bachelor’s Degree plus 2-4 years of work experience OR High School Diploma/GED plus 5-7 years of work experience.
• Additional
  
  Experience:
  
  Experience managing a brand(s) SEO strategy; relevant work experience in a technical training capacity; experience developing and implementing content strategies with confirmed results.

Work is performed in an office/home office environment. Team Members must have the ability to operate standard office equipment and keyboards. AMN Healthcare will provide reasonable accommodations to qualified individuals with disabilities to enable them to perform the essential functions of the job.

Our Core Values:
Respect, Trust, Passion, Continuous Improvement, Customer Focus, Innovation. AMN’s Commitment to Diversity, Equality and Inclusion: we respect all voices, foster an environment where equality is the norm, and equity and inclusion are universal.

Pay Rate $74,500 - $88,500. Final pay rate is dependent on experience, training, education, and location.

Equal opportunity employer as to all protected groups, including protected veterans and individuals with disabilities. You may be asked to come into an AMN Healthcare office at a frequency dependent on your work arrangement. Learn more about our company’s vision and mission at our website.