Content Amplification Manager

At Veracity, we aim to be a different kind of insurance partner – one that is free from outside investors, venture capital, or the pressures of a corporate parent.

Ours is a culture of empowerment – one that believes in effort, results, and accountability. We believe that transparency fosters trust, trust fosters growth, and that growth drives innovation. Our commitment to rigorous evaluation and relentless execution lead to rapid evolution.

We answer only to the small business owners we serve, and this independence allows us to stay focused on what matters most: helping their businesses thrive by providing expert guidance and best-in-case insurance policies.

We’re growing fast and want you to be a part of it!

We’re seeking a driven and talented Content Amplification Manager to lead the system behind how our content gets distributed, repurposed, measured, and improved across social, video, communities, and third-party publishing.

Reporting to the Director of Content, this remote role manages the Content Amplification Team, builds repeatable cross‑channel playbooks, establishes operational rhythm, and collaborates closely with PMMs, Paid Media, Email, Marketing Ops, Data/Dev, and Compliance to maximize reach and measurable impact.

This is a systems + leadership role: you’ll build the machine, run the machine, and keep making it smarter.

• Lead and develop the Content Amplification team, including helping to hire, onboard, and stand up our video capability
• Build the operating rhythm for intake, prioritization, sprint planning, QA, reporting, and optimization
• Create channel playbooks for social, video, repurposing, syndication, and thought leadership
• Partner closely with PMMs, Paid, Email, Marketing Ops, Data/Dev, and Compliance to keep launches aligned and moving
• Build and improve AI-assisted workflows for briefing, repurposing, QA, reporting, and distribution at scale
• Expand reach through third‑party publishing, guest posting, syndication, influencer/partner programs, and executive/employee advocacy
• Own measurement standards, best practices, and reporting loops that turn learnings into next actions
• Help the team find what’s working, amplify it harder, and feed those insights back into the broader content engine
• Required to perform other duties as requested, directed, or assigned

• 5+ years in content marketing, digital marketing, distribution, or amplification
• 2+ years of people management experience, including hiring, coaching, and performance management
• Ability to build a team, function, or workflow from scratch and know how to turn ambiguity into process
• Understand how to operationalize AI beyond “I use it sometimes”
• Ability to build repeatable playbooks without building a bureaucratic nightmare
• Strong in cross‑functional collaboration and can work well with creative, technical, and compliance‑minded partners
• Understand how to measure what matters and separate signal from vanity metrics
• If working from a remote locale, can travel for required Marketing / occasional leadership or other in‑person corporate events (