Remote Landing Page & Funnel Specialist

Only open to candidates based in Eastern Europe (Poland, Romania, Ukraine, Czech Republic, Hungary, Bulgaria, Serbia, or similar time zones — UTC+1 to UTC+3).
We are looking for a Landing Page & Funnel Specialist to own our post-click experience and convert high-volume traffic into loyal customers. This is a hybrid role spanning direct-response copywriting, UX/UI strategy, and data-driven performance analysis.

You will conceptualize and wireframe landing pages, write the copy, guide design and development teams through execution, and continuously test and iterate based on performance data.

• Design the architecture of high-converting landing pages, advertorials, and quiz funnels tailored to different audience segments and traffic sources
• Write compelling, compliant direct-response copy that educates consumers and drives action
• Act as project lead on your funnels — hand off detailed wireframes and copy briefs to internal design and development teams, ensuring execution matches strategic intent
• Analyze performance using tools such as Google Analytics and heatmap platforms to identify friction points and drop-off areas
• Formulate and execute continuous A/B tests across headlines, offers, layouts, and copy elements to improve CVR, AOV, and CAC

• Proven, repeatable A/B testing methodology — structured approach to hypothesis formation, test execution, and scaling winning variants
• Strong direct-response copywriting skills with a solid grasp of consumer psychology and value proposition communication
• Proficiency in wire framing tools (Figma, Miro, Whimsical, Balsamiq, or equivalent)
• Data-driven mindset — comfortable working in analytics dashboards and spreadsheets
• Experience in health, medical, or wellness verticals is a strong advantage
• Competitive salary with performance-based bonuses
• Fully remote and flexible work setup
• Budget for tools, professional development, and continuing education
• Clear path from part-time evaluation to full-time role

• Resume
• Portfolio — landing pages wire framed and written by the applicant (role must be specified)
• Testing walkthrough — 1–2 paragraph write-up or short Loom video describing one A/B test: hypothesis, execution, result, and learnings