Digital Product Manager; Online Banking
Virginia, USA
Listed on 2026-06-26
-
IT/Tech
IT Project Manager, IT Business Analyst, IT Consultant
Overview
Job Category
: Z
- Digital Strategy
Requisition Number
: DIGIT
010149
- Full-Time
- Hybrid
- Salary Range: $108,199 USD to $180,545 USD
The Digital Product Manager will lead a team of direct and cross‑functional resources across multiple business, IT, and operational teams. This is a critical and highly visible role requiring significant stakeholder influence and relationship management both internally (Line of Business Leadership, Marketing and Technology Senior Leaders, and other functional experts) and externally (Strategic Partners, Vendors, and leading technology companies). This individual will lead a team of Digital Product Owners and Business System Analysts in execution of Atlantic Union’s Online Banking Strategy.
ResponsibilitiesPosition Accountabilities
- Assist each Line of Business in creating and implementing product vision, strategies and roadmaps that address business and customer needs.
- Autonomously translate business and customer needs into high value products within online banking.
- Hold vendors accountable to deliver a higher quality product faster.
- Assess digital platforms in the external marketplace and make recommendations for potential partnerships.
- Identify opportunities to leverage digital techniques for greatest strategic impact and defining the priority capabilities required to succeed.
- Develop the business cases and business requirements for digital opportunities and drive to execution.
- Lead multi‑disciplinary teams to shape and implement digital strategies, programs, and initiatives.
- Bring the voice of the customer/client and the voice of the advisor/employee into our product features, ensuring that features delivered are aligned with the intended business outcomes, and align work with our target architecture road map.
- Develop and manage goals and key performance indicators.
- Partner with Marketing for acquisition support, product positioning, promotion of digital products and services and onboarding activities.
- Understand all aspects of the internal and external environment including customer unmet digital needs through research efforts, in‑depth understanding of voice of the customer, industry trends, vendor/platform capabilities and best practices for servicing the digital needs of our customers.
- Continuously assess competitive moves and monitor performance against objectives.
- Present data, strategies and recommendations to senior management to build buy‑in to strategic recommendations.
- Prioritize product requirements and coordinate release plans with IT and key constituents.
- Serve as primary business point of contact for implementation activities and work closely across with key constituents to meet scheduled milestones.
- Guide and direct complex projects, identify key stakeholders and gain participation.
- Lead team of analysts responsible for the following:
- Meet with decision makers, systems owners, and end users to help identify business, financial, and operations requirements and systems goals.
- Serve as the technical focal point for the business and operations teams.
- Lead design sessions in prototyping new system or functionality for the purpose of enhancing business processes, operations, and information process flow.
- Develop and maintain design documentation working across the organization for documenting integration points between systems.
- Uncover risk and deliver controls.
- Act as liaison to IT and Operations teams for managing change/release management efforts and troubleshooting system and end user issues.
- Coordinate and perform in‑depth tests, including end‑user reviews, for modified and new systems, and other post‑implementation support.
Reports to Director of Digital Banking.
QualificationsEducation & Experience
- Bachelor’s Degree required.
- 10+ years of financial services experience.
- 5+ years of experience in the digital space.
- Experience as a people manager.
Knowledge & Skills
- Human‑Centered:
Obsess about external customer needs and make banking easier using an understanding of software design heuristics. - Business‑Focused:
Deliver business stakeholder key outcomes, KPIs, and goals. - Technology‑Driven:
Leverages technology to deliver scalable and innovative software…
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