Lead Content Designer
Baton Rouge, East Baton Rouge Parish, Louisiana, 70873, USA
Listed on 2026-07-03
-
IT/Tech
Technical Writer, Digital Marketing, UI/UX Design
Become a part of our caring community
At Humana, we’re building human-centered experiences that help people navigate healthcare with confidence. We’re looking for a Lead Content Designer to drive content design, influence product strategy, shape systems, implement frameworks and execute across our digital ecosystem. You will report to the Director of Content Development.
You’ll operate as a cross-product leader, shaping experiences across web, mobile, apps, virtual assistants, and emerging AI surfaces. This role is ideal for someone who thrives in ambiguity, uses research and insights to guide decisions, and drives impact through systems thinking in complex environments.
What you’ll do- Independently drive content design across product teams and user journeys using research, analytics, and content audits to identify opportunities
- Translate insights from research, competitive analysis, and journey mapping into clear, actionable digital experiences
- Build and scale content systems (taxonomies, models, information architecture) and define governance (standards, guidelines, tools)
- Lead content for complex, end-to-end experiences working across teams and product lines to craft clear, accessible content that simplifies regulated information
- Drive optimization using analytics, VOC data, measurement and testing to improve content performance, ensuring quality from discovery and creation through post-launch stages
- Partner and guide cross-functional teams to deliver compliant, user-centered experiences that balance customer, business, and regulatory needs
- 7+ years in content design, UX writing, or content strategy
- Experience leading discovery, strategy, and scalable content systems
- Strong information architecture and systems thinking skills
- Ability to translate complex, regulated content into clear experiences
- Data-informed decision making and content measurement experience
- Proven cross-functional collaboration and stakeholder influence
- Experience developing guidelines and governance practices
- Background in design systems and content standards
- Portfolio demonstrating ability to guide product strategy with clear impact
- Experience in healthcare or regulated industries
- Familiarity with SEO and accessibility best practices
- Shipped consumer websites and apps
- Elevate content quality and consistency organization-wide
- Influence product strategy and drive stakeholder alignment
- Own content across product areas from discovery through optimization
- Define systems and standards adopted across teams
- Support continuous improvement through measurement, testing, and iteration
To ensure Home or Hybrid Home/Office employees’ ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office employees must meet the following criteria:
At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is required; wireless, wired cable or DSL connection is suggested. In certain roles, the minimum recommended internet speed required by Humana may not be sufficient for business needs. Humana reserves the right to require associates to upgrade their internet service if necessary. Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information.
Travel:
While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.
40
Pay Range$104,000 - $143,000 per year
Description of BenefitsHumana, Inc. and its affiliated subsidiaries (collectively, “Humana”) offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.
EqualOpportunity Employer
It is the…
(If this job is in fact in your jurisdiction, then you may be using a Proxy or VPN to access this site, and to progress further, you should change your connectivity to another mobile device or PC).