Digital Marketing Specialist, College of Arts and Sciences

Job Title:

Digital Marketing Specialist, College of Arts and Sciences, Hybrid

Posting

Start Date:

7/13/26

Work Arrangement:
Hybrid

Current UC employees must apply internally via Success Factors

The College of Arts and Sciences at the University of Cincinnati is a liberal arts college offering a wide range of programs across the humanities, social sciences, and natural sciences. The college is committed to advancing student success, supporting impactful research and scholarship, and engaging meaningfully with the community.

The college’s marketing and communications team operates in a collaborative and dynamic environment, playing an integral role in shaping the college’s digital presence and supporting strategic initiatives across a wide range of academic units.

This position is part of a team‑oriented environment where collaboration, adaptability, and attention to detail are essential. The role contributes to a coordinated digital strategy, working closely with colleagues and stakeholders to enhance the effectiveness and consistency of the college’s online presence.

This position offers the option of a hybrid work schedule (3 days in the office/2 days work from home) following approximately six weeks of on‑site training. Employees must reside in Ohio, Indiana, or Kentucky within a reasonable commuting distance to the University of Cincinnati’s main campus. Remote work arrangements are subject to change in accordance with university policies.

The College of Arts and Sciences at the University of Cincinnati seeks a digital communications professional to serve as the primary steward of the college’s website and assist with related digital platforms. This position is responsible for maintaining and enhancing the college’s web presence while supporting broader digital marketing and communications initiatives.

The role works closely with academic units and cross‑functional partners to develop, manage, and optimize web and digital content in alignment with college priorities. The position contributes to a coordinated digital strategy, ensuring content is accurate, accessible, and effective across platforms.

The ideal candidate brings strong technical and organizational skills, along with the ability to use data and insights to support continuous improvement and effective digital communication.

• Work closely with the college’s marketing and communication team to help maintain internal and external websites and continuously optimize content and user experience for performance.
• Provide support and troubleshooting to faculty and staff who manage content for their unit pages.
• Create and maintain social media content in coordination with supervisor.
• Manage and assess college’s analytics, utilizing and reporting data to inform recommendations and support marketing and communication initiatives.
• Work closely with university’s technical support team to ensure accessibility, functionality, and performance of college’s digital platforms, supporting a consistent and effective user experience, specifically ensuring compliance with sections 504 and 508 of the Americans with Disabilities Act.
• Develop and implement a digital marketing strategy and content in collaboration with team leadership and alignment with college priorities.
• Manage the digital marketing calendar, ensuring alignment across campaigns, content, and key initiatives.
• Create and update digital marketing reports, summarizing performance insights and key trends.
• Perform related duties based on departmental need. This job description can be changed at any time.

• Bachelor’s Degree
• Five (5) years of relevant education, experience and/or other specialized training can fulfill minimum education and experience requirements

• One (1) year of relevant work experience.

• Experience supporting or contributing to digital marketing or communications initiatives in a collaborative team environment
• Demonstrated ability to use analytics and data to inform recommendations and improve digital content performance
• Experience with content management systems…