Marketing Data Analyst

Job Title:

Marketing Data Analyst

Location:

Irving, Texas Compensation:
Pay is commensurate with experience. Worker Type:
Employee Time Type:
Full time

Job Description:

About Team Car Care

Team Car Care is one of the nation's largest operators of Jiffy Lube service centers, serving customers across hundreds of locations with fast, reliable vehicle maintenance.

Our marketing team drives awareness, traffic, and loyalty for our network of service centers through a mix of digital, local, and lifecycle marketing programs.

We're looking for a Marketing Data Analyst to help us understand what's working, sharpen our targeting, and turn campaign data into decisions that grow the business.

Team Car Care does not offer support or sponsorship of job applicants for employment-based visas or any other work authorization for this role now or in the future.

You must have the right to work in the United States and not require Team Car Care support or sponsorship for immigration-related employment now or in the future.

This position is based at the Team Car Care Headquarters in Irving, TX, with onsite work Tuesday-Thursday and remote work on Mondays and Fridays.

Relocation assistance is not provided for this position.

The Marketing Data Analyst is a mid-level, individual-contributor role focused on digital marketing and campaign performance analytics.

You’ll own reporting and analysis across paid media, SEO/SEM, email, and web channels, working closely with the marketing team to measure campaign effectiveness, uncover trends, and recommend where to invest next.

This role is based on site at our Irving, TX headquarters and works closely with marketing, IT/data, and outside media partners.

• Build and maintain recurring reports and dashboards tracking performance across paid search, paid social, display, SEO, email, and the Team Car Care website, using tools such as Google Analytics 4 (GA4), Google Ads, Meta Ads Manager, SQL, and a BI platform (e.g., Tableau, Power BI, or Looker).
• Analyze campaign performance to identify trends, anomalies, and opportunities, and translate findings into clear, actionable recommendations for marketing stakeholders and leadership.
• Partner with the marketing team on campaign measurement plans, including defining KPIs, setting up tracking (UTM taxonomy, conversion events, tagging), and validating data accuracy before and during campaign launches.
• Support media mix and channel-attribution analysis to help guide budget allocation across digital channels and local markets.
• Write and maintain SQL queries to pull, join, and validate data from marketing platforms, the data warehouse, and point-of-sale/CRM systems.
• Conduct A/B and multivariate test analysis for email, landing pages, and ad creative, and communicate statistically sound conclusions to non-technical stakeholders.
• Monitor data quality across marketing platforms and tracking implementations, flagging and helping resolve tagging or measurement issues.
• Prepare monthly and quarterly performance summaries and ad hoc analyses for marketing leadership, including competitive and market-level trends where relevant.
• Collaborate with IT, data engineering, and outside agencies/vendors to ensure marketing data flows accurately into shared reporting systems.

• 3-5 years of experience in marketing analytics, digital marketing, or a related analytical role, ideally in a multi-location retail, franchise, or service-based business.
• Bachelor’s degree in marketing, Business, Statistics, Economics, Data Analytics, or a related field, or equivalent practical experience.
• Hands-on proficiency with Google Analytics 4 and Google Tag Manager, plus experience managing or analyzing campaigns in Google Ads and Meta Ads Manager (or…