Design Director

Overview

The Design Director is a senior design leader responsible for defining and driving a holistic design strategy across visual identity, marketing campaigns, and cultural platforms. This role ensures consistency, scalability, and innovation across enterprise experiences while elevating the overall design quality of the brand. The position is strategic and hands‑on, requiring strong creative execution alongside leadership of a high‑performing design team.

The Design Director partners cross‑functionally to align design systems, improve usability, and deliver cohesive, customer‑centered experiences that drive brand relevance and business growth.

Hybrid model: work on site Monday through Thursday at the Best Buy corporate office in Richfield, Minnesota. Friday remote work from home or another non‑Best Buy location.

• Define and evolve the brand’s visual language, ensuring clarity and consistency across all touchpoints.
• Establish scalable design standards and comprehensive style guides.
• Drive innovation in design execution across campaigns and enterprise platforms.
• Lead and develop a team of designers, providing clear direction, ongoing feedback, and growth opportunities while promoting a collaborative, creative, and high‑performing environment.
• Drive the development and adoption of digital design systems across platforms.
• Ensure seamless omnichannel execution across digital, social, and physical experiences.
• Maintain a high bar for craftsmanship and attention to detail.
• Implement and optimize design processes to improve efficiency and scalability.
• Champion best practices in design workflow, tools, and collaboration.
• Partner with marketing, product, technology, and business teams to ensure alignment.
• Advocate for design as a strategic function that enhances usability and customer experience.
• Influence stakeholders to drive cohesive, enterprise‑wide solutions.

• 10+ years of experience in design, with a strong focus on visual, digital, or brand design.
• 8+ years of experience working with world‑class brands or leading creative agencies.
• 5+ years of leadership experience, including managing and developing teams.
• Proven portfolio showcasing high‑quality, thoughtfully crafted work across platforms.
• Extensive expertise in digital design systems and omnichannel execution.
• Strong communication and stakeholder management skills.

• Experience working with AI‑enabled design workflows and tools.
• Strong background in retail and/or enterprise‑scale design systems.
• Experience operating in large, complex, matrixed organizations.
• Ability to connect design strategy to business outcomes and performance metrics.
• Exceptional collaboration skills with the ability to influence cross‑functional partners.
• Bachelor’s degree in Design, related field (or equivalent experience).

• Competitive pay with Pay Range $121,150 – $216,350 per year.
• Great employee discount.
• Financial savings and retirement resources.
• Support for physical and mental well‑being.
• Paid Time Off (PTO) based on work location, employment status, salary or hourly status, and years of service.
• Best Buy offers incentive pay for roles meeting market norms.

Best Buy is an equal opportunity employer.