Email Marketing & Social Media Manager

Work from anywhere while running high-impact email and social programs that keep landscape and outdoor living companies visible, trusted, and top of mind. As a Halstead Media Email Marketing & Social Media Manager, you’ll own execution and performance across email marketing and organic social—building consistent systems that support lead generation, retention, and long-term growth.

What makes this role unique is the balance of creativity, consistency, and measurable impact—paired with benefits that support your life and career: remote flexibility, paid training and professional development, snack/coffee/tea subscriptions, premium medical (100% company-paid for employee), dental (50% company-paid) with optional vision, 15 PTO (includes vacation and sick) days to start plus paid holidays, 401(k) with match, and branded company swag.

• Own email marketing execution for clients, including newsletters, nurturing sequences, seasonal campaigns, and promotional sends.
• Build, schedule, and manage emails inside platforms like Hub Spot (and similar tools), ensuring accuracy, consistency, and on-time delivery.
• Write clear, engaging, typo‑free email copy that aligns with the client’s services, audience, and goals.
• Collaborate with strategy and leadership to align email content with broader marketing initiatives, sales cycles, and seasonal priorities.
• Maintain clean formatting, proper links, images, and CTAs—nothing broken, nothing rushed.
• Track and monitor performance (open rates, click‑through rates, engagement trends) and flag insights or opportunities for improvement.
• Apply Story Brand to copy/framework.

• Manage organic social posting for clients across platforms like Facebook and Instagram (and others as applicable).
• Create and schedule posts consistently—balancing promotional, educational, and brand‑building content.
• Write strong, on‑brand captions that reflect the client’s voice and services without fluff or filler.
• Build simple, clean social graphics in Canva; partner with designers when more advanced creative is needed.
• Ensure posts are accurate, relevant, and aligned with the season, services, and local context.
• Maintain content calendars and posting schedules so clients show up reliably without gaps.
• Manage comments and posts through timely responses/comments and on‑brand voice.

• Own quality control across all email and social outputs—links work, copy is clean, images are correct, and content is aligned with the plan.
• Stay organized across multiple clients, schedules, and content streams without things slipping.
• Document processes, templates, and repeatable wins inside Halstead’s training and systems platforms.
• Flag risks early (missed approvals, delays, unclear inputs) and communicate proactively to keep work moving.
• Respond to comments and messages timely and accurately.

• Collaborate with project managers, copy, design, paid media, and leadership to ensure email and social support larger campaigns and priorities.
• Align messaging across channels so email, social, ads, and websites feel cohesive—not fragmented.
• Participate in Zoom meetings for planning, coordination, training, and troubleshooting.
• Support reporting and updates by summarizing what went out, why it mattered, and what’s coming next.

• Enjoy consistency and take pride in clean, reliable execution.
• Write clearly and confidently—and care about details.
• Are organized, deadline‑driven, and comfortable managing multiple clients at once.
• Communicate proactively when something is off or unclear.
• Think strategically but execute efficiently (you don’t overcomplicate).
• Like learning and improving systems, not just creating content.

• Emails and social posts go out on time, every time—clean, accurate, and aligned.
• Clients show up consistently in inboxes and feeds without scrambling or last‑minute stress.
• Messaging supports sales, retention, and brand trust—not just “activity.”
• Internal teams trust your follow‑through and clarity.
• You operate in alignment with Halstead’s…