Marketing&Event Manager

This role is responsible for marketing communication activities for Lyreco Hungary and B2B marketing for Nespresso Professional products in Hungary. You will be part of a regional CASH Marketing team, working in an international and collaborative environment.

• Lead PR activities with selected B2B media, selection of media, coordination, executing yearly plan
• Organize local B2B events and coordinate Lyreco’s presence at major fairs and conferences
• Plan and deliver B2B marketing activations to drive brand awareness, customer acquisition, and retention in Hungary
• Monitor market trends
  , competitors, and key B2B media, PR, and event platforms
• Help and support to create and coordinate content for social media (Linked In, Facebook), webshop, and newsletters in collaboration with internal teams and agencies
• Implement POS and promotional materials and support product campaigns
• Track performance, evaluate results, and share insights with internal stakeholders, work closely with Sales, Digital, Product, Mar Com teams, and external partners

• Support B2B marketing activities for Nespresso Professional in Hungary, where Lyreco is the exclusive distributor
• Lead the planning and execution of local B2B activations, including digital and social media campaigns, events, product promotions, and POS materials
• Organize and deliver B2B events in the Hungarian market
• Help and support to create and coordinate content for digital channels (website, blog, Linked In, direct mail) in close with the Content Marketing and Digital teams
• Implement local POS materials (brochures, leaflets, event assets)
• Execute product promotion campaigns

• 5+ years of marketing experience
  preferably in B2B with strong expertise in brand communication, events, digital and social media, and content creation
• Proven ability to independently own and deliver end-to-end marketing activities in a hands-on, one-person marketing role in Hungary
• Creative yet structured thinker
  , able to turn ideas into execution without support resources
• Excellent prioritization, project, and time-management skills
  , managing multiple initiatives in parallel
• Strong stakeholder coordination skills
  , working closely with Sales, Digital, Product teams, agencies, and regional/international partners
• Proactive, reliable, and comfortable taking ownership and decisions
• Fluent English with strong presentation and communication skills for senior internal and external stakeholders
• Willingness to travel monthly to the regional HQ in Pezinok, Slovakia (2 days / month), while otherwise working remotely from a home office and attending local meetings in the Budapest office as needed

• Motivating and competitive salary with annual bonus
• Great team support and an open, collaborative company culture
• Part of the high-performing CASH Marketing team with opportunities to work on cross-country projects and grow your skills
• Diverse, creative, and innovative scope of work
• Flexible working arrangements: home office, Budapest office, and regular monthly travel
• Commitment to sustainability and social responsibility
• Additional benefits:
  Employee Assistance Program, Szép Card, and discounted Lyreco products
• Pool car usage for work-related trips to Slovakia