Associate Brand Manager Innovation, HU

Job Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
About The Role

• Innovation Execution & Ownership

• The Associate Brand Manager, Innovation (ABM, Innovation) is a key contributor to driving rapid, consumer-led growth within our Chocolate/Sweet Snacking portfolio. Reporting into and supporting the Senior Brand Manager, Innovation, this role helps bring new Hu products and line extensions to market quickly, efficiently, and commercially.
• This is a hands-on, execution-heavy role designed for an early-career marketer who thrives in a high-growth environment—someone who enjoys problem solving, moves with urgency, and is eager to take ownership of projects that directly impact the business. The ABM, Innovation will gain broad exposure to end-to-end innovation, from insight to shelf, while helping scale a growing brand.

• Support and execute the innovation roadmap in partnership with the Senior Brand Manager,
  Innovation
  .
• Help prepare documentation and presentation materials for monthly Project Approval Meetings (PAM).
• Own day-to-day execution of assigned innovation projects, driving progress across multiple work streams simultaneously.
• Help translate consumer needs, trends, and commercial objectives into clear product concepts, positioning, and packaging briefs.
• Work closely with the Project Manager(s) to manage commercial timelines, deliverables, and approvals to keep projects moving in a fast-paced, evolving environment.

• Analyze consumer, category, and competitive data to identify white spaces and growth opportunities
• Monitor emerging snacking trends, new product launches, and competitive innovation activity
• Turn insights into practical, action-oriented recommendations that balance speed, feasibility, and impact
• Work with Insights team to support related consumer insights and concept testing initiatives

• Support development of innovation business cases, including volume, revenue, margin, and launch assumptions
• Track innovation budgets, forecasts, and performance metrics

• Work closely with Product and Packaging R&D teams, Supply Chain, Operations, Insights, Sales, and Finance to bring products to market quickly
• Serve as a key point of coordination across teams, proactively flagging risks and helping remove execution barriers
• Help prepare materials, updates, and recommendations for cross-functional discussions

• Support go-to-market execution for innovation launches, ensuring alignment across Marketing and Sales.
• Track post-launch performance and gather consumer and market feedback.
• Help identify optimization opportunities and apply learnings to future innovation efforts.

• Required

• Bachelor’s degree.
• 3-5 years of experience in brand management, marketing, innovation, or a related CPG role.
• Strong analytical skills and comfort working with data to inform decisions.
• Strong organizational skills with the ability to manage multiple priorities.
• Excellent communication skills and a proactive mindset.

• Preferred

• Prior innovation experience including supporting new product launches or commercialization in CPG strongly preferred.
• Familiarity with syndicated data tools (e.g., Nielsen, SPINs).
• Passion for food, snacking, and emerging consumer trends.
• Prior experience in a remote work environment preferred.

• Bias for action and sense of urgency
• Commercially curious and consumer-focused
• Comfortable with change and ambiguity
• Strong ownership mentality
• Collaborative, resourceful, and adaptable

• By 3 Months
  • Builds strong working relationships with the Senior Brand Manager, Innovation and cross-functional partners.
  • Quickly develops a working understanding of brand strategy, innovation priorities, and key commercial drivers.
  • Demonstrates strong understanding and ownership of timelines, follow-ups, and execution details with limited process or structure.
  • Shows comfort operating in ambiguity and moving projects forward with speed.

• By 6 Months
  • Independently manages…