Senior Manager, Brand Media; Temporary Remote, NY

This is a temporary role for six months (June-December 2026) at 24 hours/week

Values Statement:

As a founder led Company, our values are deeply embedded in and shape our culture. Our values are a shared responsibility embodied in every position, and are intended to be woven into all that we do; how we approach our work and how we interact with one another. Our values support our commitment to Diversity, Equity + Inclusion, and our commitment to Sustainability guides us to protect our limited natural resources, fight climate change, support human rights and social impact, and inspire the fashion industry to embrace circularity.

• We are authentic
• We thrive in connection
• We trust each other
• We innovate through creativity
• We are committed to the health of the whole
• We are united by purpose

Position Summary:

Lead paid brand and performance advertising initiatives and SEO. Lead development of thevision and media strategy to build brand awareness, drive new and qualified traffic, and meet revenue goals, while balancing the image and values of the brand. Lead the search for affiliate agency from RFP through agency selection and onboarding,

Summary of

Duties and Responsibilities:

• Lead development of media strategy and plans, primarily across paid digital space such as social media platforms and display; also print, OOH, streaming, and podcast
• Responsible for managing the paid media budget, media mix and creative assetsneeded to achieve brand, business and campaign-specific goals
• Collaborate with brand communication team to define asset requirements and messaging strategies across media channels.
• Lead our brand media agency relationship and partner closely with performance, email and customer insights to leverage opportunities.
• Manage multiple agency relationships and/or direct media partners to negotiate rate, ad placements, and added value programs, successfully achieving cost efficiencies.
• Identify opportunities to A/B test creative elements, ad formats, and promotions, to drive learning and optimization.
• Work with digital team to optimize UX on  for traffic attributed to paid media and collaborate with analysts and CRM team to strategize new segments and journeys
• Measure campaign KPIs, synthesize information to clearly communicate insights, and share actionable recommendations with internal stakeholders and senior leadership.
• Keep current on digital innovations, industry best practices, and competitor media strategies to inform our own.
• Oversee Digital Media Manager.
• Perform other related duties and responsibilities as required.