Marketing Specialist, Graphic Design & Sales Enablement

Marketing Specialist, Graphic Design & Sales Enablement

At EAB , our mission is to make education smarter and our communities stronger. We work with more than 2,800 institutions to drive transformative change through data-driven insights and best-in-class capabilities. From kindergarten to college to career, EAB partners with leaders and practitioners to accelerate progress and drive results across enrollment, student success, institutional strategy, data analytics, and advancement. We work with each partner differently, tailoring our portfolio of research, technology, and marketing and enrollment solutions to meet the unique needs of every leadership team, as well as the students and employees they serve.

Seramount , part of EAB, is a strategic business dedicated to providing talent solutions and strategies that help forward-thinking organizations prepare for the workplace of tomorrow. Over the past four decades we’ve built deep, data-powered intelligence on the employee experience, allowing us to address specific client workplace challenges. Our business is in growth mode and offers the right person the opportunity to be a part of a fast-moving, creative, and highly skilled team partnering with leading companies.

At EAB and Seramount, we serve not only our partner institutions and organizations but each other—that's why we are always working to make sure our employees love their jobs and are invested in their communities. See how we've been recognized for this dedication to our employees by checking out our recent awards.

Marketing Specialist, Graphic Design & Sales Enablement

Seramount is seeking a Product Marketing Manager to help drive growth of our talent solution products. This role will develop and execute go-to-market strategies and create compelling, visually engaging collateral that clearly articulate product value, generate demand, and strengthen the broader Seramount brand.

The position may be based in Washington, D.C.;
Richmond, VA; or is open to remote employment within the continental United States.

This role is listed as Marketing Specialist, Graphic Design & Sales Enablement for posting purposes; the official and internal title of this hire is expected to be Manager, Product Marketing (Corporate B2B) to align with EAB business norms.

Visual storytelling & asset creation – Translate complex ideas into clear, compelling visual assets that bring Seramount’s solutions to life. Create infographics, solution one-pagers, and visual frameworks that make abstract concepts easy to understand.

Presentation and deck development – Own the structure, story arc, and visual execution of core decks used across sales activities. Build modular slides and templates that can be reused and adapted across audiences.

Sales enablement – Work closely with sales teams to develop practical, ready-to-use materials such as pitch decks, one-pagers, FAQs, etc. in partnership with sales teams.

Content writing & development – Conceptualize and create written content, such as case studies, short guides, or blog posts

Product messaging and positioning - Contribute to defining product positioning, value propositions, and audience-specific narratives that differentiate Seramount in the market.

Events & executive communications – Support virtual and in-person events by developing webinar decks, executive presentations, and related event materials.

• Bachelor’s degree or equivalent experience
• 2-3+ years of B2B marketing experience, preferably in content marketing, product marketing, or graphic design
• Strong writer with the ability to communicate complex ideas clearly across multiple formats
• Demonstrated visual and design skills, with high proficiency in PowerPoint and Canva
• Experience developing sales enablement tools in partnership with commercial teams
• Strong collaboration skills and receptivity to feedback from internal stakeholders
• Ability to ideate, strategize, and take ownership/manage projects from beginning to end
• Adaptability in a fast-paced, lean environment with a passion for innovation
• Ability to travel to industry conferences/work related events (about 4 times a year)
• Commitment…