Marketing Associate

Title

Marketing Associate

Marketing

Manager of Fan Development & Brand Marketing

No

The Associate Development Program is a paid 12-month full-time (temporary) experience designed for early-career individuals or those beginning their professional careers. A bachelor’s degree, relevant certification, or a combination of related education and experience aligned with the responsibilities of the role is required. Relevant coursework, training, or equivalent experience is valued. The format allows for structured professional development and hands‑on learning.

As our Marketing Associate, you’ll hone your sports marketing skills by working across the department on the planning and execution of a variety of fan‑and brand‑building programs. Reporting into the Manager of Fan Development and Brand Marketing, your work will directly support the Marketing department’s objectives of driving growth of the Bears fan base, increasing the relevance of the Bears brand, and deepening our relationships with current fans.

Candidates who are most successful in this role bring strong collaboration and communication skills, are well organized with their time and work, and offer fresh ideas and perspective on ways to grow our brand. This role works out of our headquarters, Halas Hall, located in Lake Forest, IL; however, travels throughout the greater Chicago(land) area with the ability for some remote work.

In addition, the associate will be required to work all home games at our Soldier Field stadium location.

2026‑27 Associate Development Program Dates:
Monday, June 1, 2026 – Friday, May 21, 2027

As one of the founding franchises of the NFL, family is the core of who we are. We believe every person matters, and we can collectively achieve success through our values of respect, championship mindset, community, and perseverance. We’re different from other companies, as our vision is to be “one of one”. We strive to be a championship football organization that consistently performs at a level of excellence on and off the field.

Our people represent a vast array of cultural backgrounds, human experiences and perspectives, and we believe they, collectively and as authentic individuals, are our greatest resource. Our working environment is one where your talent and contributions are valued by the organization and the community.

• Fan Development and Brand Marketing Initiatives
• Help manage the day‑to‑day execution of key fan development initiatives (primarily the Chicago Bears Kids Club, Baby Bears, Bears Headquarters Bars Program, and watch parties, among others)
• Ideate and request new content ideas that drive engagement with members of the Kids Club and Baby Bears throughout the year
• Drive engagement with Bears Headquarters Bars and execute our monthly watch parties throughout the year
• Manage the execution of sweepstakes and other programming that drive Club membership growth and deeper engagement with Club members
• Support year‑round customer service, reporting, event planning, and gameday activation for the Chicago Bears Kids Club and Baby Bears programs
• Work internally to build and deploy monthly newsletters to members of the Kids Club and Baby Bears programs
• Serve as the “on‑site team lead” for event and gameday activations for the Kids Club, Baby Bears, Bears Headquarters Bars and watch parties programs
• Manage and grow the nationwide Bears Bars database by filtering new submissions, identifying new establishments, managing giveaway items, and creating promotional strategies
• Support Fan Development and Brand Marketing with ideation and execution of net new concepts (brand marketing, retail, international) tailored to expand the brand and reach new fanbases
• Marketing Department Support
• Work with Fan Development and Brand Marketing as well as Integrated Marketing and Digital Marketing to ensure promotional asset needs are met to support Chicago Bears Kids Club, Baby Bears, Bears Headquarters Bars Program and watch parties
• Assist in development of recaps for various Marketing initiatives, including collecting and communicating metrics
• Assist in ordering, tracking,…