RFQ - FMN and NDS Communications and Awareness Support

McBride, based in McLean, VA, USA, and with offices in Brussels and Bucharest (McBride International), is a Prime Contractor on the NCIA A&AS Framework. We are a management and IT consulting firm with significant professional services experience that includes IT transformation, project management, digital transformation, strategic planning, business process improvement, change management, human capital management, systems engineering, and operations. Due to our excellent relationship with NATO and the first-class, security cleared candidates that we source and supply from all 32 NATO nations, we are extremely privileged to ask you to review this role to assess your suitability of skills.

You will be working as a contractor for our client – NATO Communications & Information Agency (NCIA) NATO Communications & Information Agency (NCIA) NCIA was established on 1 July 2012 from a merger of several NATO entities. It has a 65-year legacy of supporting NATO operations, missions, and exercises and is on the front lines against cyber threats, protecting NATO's networks 24/7.

NCIA provides expertise and services that are critical to NATO's ability to fulfill its core tasks of consultation, collective defence, and crisis management.

This is a remote position.

You will provide services that are focused on providing support to:

• • Support implementation of the NATO FMN Communication and Awareness Strategy:
• o Creation of communication campaigns in line with the FMN C&A Plan objectives and analysis;
• o Creation of necessary content and media to support the communication campaign; and
• o Liaison and coordination of content delivery agencies and personnel Monitoring, recording and assessment of campaign results and outcomes.
• • Support the implementation of the IPCaT Communication and Awareness Strategy:
• o Creation of communication campaigns in line with the IPCaT C&A Plan objectives and analysis;
• o Creation of necessary content and media to support the communication campaign; and
• o Liaison and coordination of content delivery agencies and personnel Monitoring, recording and assessment of campaign results and outcomes.

• Strategic Communication Expertise:
• At least 5 years experience in understanding of corporate communication, public relations, and marketing strategies in multinational international organisations
• At least 5 years experience in stakeholder engagement, crisis communication, and reputation management in multinational international organisations
• Content Development and Branding
• At least 5 years experience in developing messaging frameworks, key messages, and content strategies in multinational international organisations
• At least 5 years experience in applying brand guidelines, tone of voice, and visual identity in multinational international organisations
• At least 5 years experience in creating campaign materials (press releasts, social media posts, brochures, etc.) in multinational international organisations
• • Stakeholder and Audience Analysis:
• At least 5 years experience in identifing target audiences and tailor communication approaches in multinational international organisations
• At least 5 years experience in appluing understanding of cultural, social, and organizational communication nuances in multinational international organisations.
• At least 5 years experience in user research, surveys, and feedback mechanisms in multinational international organisations
• Experience & Background:
• At least 4 years Experience of coordinating and delivering communication and awareness campaigns in international military environments.
• Demonstrated experience, at least 4 years, of supporting military interoperability programmes and concepts
• At least 4 years experience of NATO Federated Mission Networking
• At lease 5 years of experience in crafting high fidelity messaging, imagery and information products across a range of media types including, but not limited to, web content, imagery and photography, infographics, video and audio.
• Deep experience, at least 5 years, in working with international organisations and in multinational environments.
• Knowledge and…