YFC National Service Center Marketing Lead Denver Area ; Remote

Youth For Christ USA is looking for a Lead of Marketing to drive YFC’s national brand strategy, campaign execution, and creative partnerships. Reporting to the VP of Mission Investment, this role will oversee national marketing initiatives, vendor relationships, and content strategy while ensuring alignment with YFC’s mission and values.

• Developing and executing marketing strategies aligned with YFC’s mission and values
• Crafting messaging that resonates with faith-based donors and volunteers
• Ensuring all marketing efforts reflect Christ-centered principles and non-profit best practices
• Supporting development and fundraising efforts through donor-focused campaigns
• Crafting compelling storytelling and impact-driven messaging to inspire generosity
• Collaborating with the fundraising team on donor acquisition and retention strategies

• Allocating funds across digital campaigns, print materials, events, and creative projects
• Running cost-benefit analyses for marketing initiatives to ensure fiscal responsibility
• Managing relationships with existing creative partners while evaluating effectiveness and selecting new vendors as needed to align with YFC’s brand and mission.
• Ensuring vendor deliverables align with YFC’s brand and mission
• Overseeing contracts in collaboration with legal, risk management, and compliance teams for support

Maintaining a consistent, Christ-centered brand identity across all marketing materials

• Overseeing website content, video production, social media, and print materials
• Developing and managing an editorial calendar to align marketing content with YFC’s events, fundraising efforts, and ministry priorities
• Ensuring all messaging aligns with Christ-centered values and organizational goals

• Overseeing digital marketing strategies (SEO, email, social media, paid ads) to engage youth, volunteers, and donors
• Managing traditional marketing efforts (print materials, event promotions, PR campaigns)
• Using a multi-channel approach to reach diverse audiences, including churches and ministry partners

• Tracking key performance indicators (KPIs) to measure engagement, fundraising success, and outreach effectiveness
• Using data insights to refine marketing efforts and report on impact to leadership and stakeholders
  
  Ensuring transparency and accountability in marketing results

• Working closely with Development, Programs, and Finance teams to align marketing with fundraising and outreach efforts
• Working with Communications to ensure consistent messaging across internal and external channels.
• Supporting field staff and local chapters with marketing resources and guidance, including crafting national volunteer recruitment campaigns
• Collaborating with faith-based partners, churches, and ministry networks to amplify reach

• Leading and mentoring internal marketing team members, as the team grows through impact and results
• Fostering a culture of creativity, collaboration, and Christ-centered, faith-based storytelling
• Aligning marketing efforts with YFC’s vision to reach youth with the Gospel

Because the overriding religious purpose and mission of Youth for Christ USA is to communicate and introduce the Gospel of Jesus Christ to young people and their families, and in that regard to make, educate and encourage life‑long disciples of the Lord Jesus Christ, it is very important that you as an employee in the movement of Youth for Christ be recognized as an associate minister of the Gospel.

As an employee of Youth for Christ and an associate minister of the Gospel, YFC expects all employees to:

• Seek God’s guidance and wisdom, through prayer and meditation, for the organization as well as for specific ministry initiatives.
• Participate and lead regular times of prayer, devotion and worship as a regular aspect of your role within YFC.
• Teach and preach from the Holy Bible at YFC staff meetings, conferences, camps and events.
• Model empathy, humility and care for all people. This includes…