Social Media Content Creator; NGO

Responsibilities

• Create engaging, mission-driven content for social media platforms including Facebook, Instagram, Linked In, X (Twitter), and Tik Tok.
• Develop captions, short-form posts, graphic concepts, and storytelling narratives aligned with WOCOTM’s brand voice.
• Translate programs, campaigns, events, and advocacy initiatives into compelling digital content.
• Tailor messaging to diverse audiences and platform-specific engagement styles.
• Collaborate with designers and content contributors to strengthen visual storytelling.
• Assist in developing and executing social media content calendars.
• Support awareness, fundraising, advocacy, and program promotion campaigns.
• Research trends, hashtags, and digital engagement strategies to increase reach.
• Monitor engagement metrics and provide insight-based recommendations.
• Identify innovative storytelling formats such as reels, carousels, short‑form video, testimonials, and impact stories.
• Ensure all content aligns with organizational values, mission, and brand standards.
• Edit and proofread content for clarity, accuracy, and consistency.
• Maintain inclusive, empowering, and culturally responsive messaging.
• Uphold ethical communication practices and confidentiality when required.
• Partner with internal teams to gather content, stories, and program highlights.
• Support cross‑functional marketing and outreach initiatives.
• Participate in virtual marketing meetings and strategy sessions.
• Engage with the online community in alignment with brand guidelines (as assigned).
• Utilize AI tools to enhance productivity and content development.
• Work within Microsoft 365 and shared digital collaboration platforms.

• Strong writing, editing, and storytelling skills.
• Experience creating content for social media platforms or digital campaigns.
• Understanding of social media trends, analytics, and platform best practices.
• Ability to communicate with empathy, cultural awareness, and purpose.
• Strong organizational and time‑management skills.
• Ability to meet deadlines in a remote, collaborative environment.
• Proficiency in Microsoft 365 and virtual collaboration tools.

• Coursework or degree in Communications, Marketing, Journalism, Public Relations, Digital Media, Nonprofit Management, or related field.
• Training or certification in social media marketing, digital communications, or content strategy.
• Familiarity with Canva, Meta Business Suite, or similar platforms preferred.
• Experience working with nonprofits, NGOs, or advocacy organizations preferred.