Social Media Lead - Remote Luxury Brand Strategy

Job Summary

Global MNC Tech is seeking an innovative and strategic Social Media Lead to drive the online presence and digital storytelling of our luxury brand clients. This role focuses on crafting high-impact campaigns, growing engagement, and elevating brand perception across multiple social platforms. You will work closely with marketing, creative, and analytics teams to deliver campaigns that align with luxury market standards and resonate with affluent audiences worldwide.

This is a fully remote role, providing the flexibility to work from anywhere while contributing to high-profile projects.

• Develop and implement a cohesive social media strategy that aligns with luxury brand objectives and business goals.

• Lead the creation, curation, and scheduling of content across platforms, ensuring consistency in tone, style, and quality.

• Analyze engagement metrics and adjust strategies to maximize reach, impressions, and conversions.

• Collaborate with internal creative and marketing teams to produce visually compelling and trend-forward campaigns.

• Manage social media budgets, paid promotions, and influencer partnerships to optimize ROI.

• Monitor competitor activity, industry trends, and emerging platforms to identify opportunities for innovation.

• Act as the primary point of contact for social media campaigns, client presentations, and performance reporting.

• Mentor and guide junior social media team members, fostering growth and ensuring excellence.

• Bachelors degree in Marketing, Communications, Digital Media, or a related field.

• Proven experience (5+ years) managing social media for luxury or high-end brands.

• Strong understanding of social media platforms, analytics tools, and paid media strategies.

• Exceptional copywriting, storytelling, and visual communication skills.

• Proficiency in social media management tools (e.g., Hootsuite, Sprout Social, Buffer).

• Knowledge of influencer marketing, content marketing, and community management.

• Excellent project management and organizational skills with attention to detail.

• Minimum 5 years in social media management or digital marketing, preferably in the luxury or fashion sector.

• Demonstrable success in growing online presence, engagement, and conversions for premium brands.

• Experience managing teams, collaborating with cross-functional departments, and reporting to senior leadership.

• Fully remote, flexible working hours with availability for meetings across global time zones.

• Occasional participation in client calls or virtual events outside standard working hours may be required.

• Strong analytical mindset to interpret data and transform insights into actionable strategies.

• Creative and innovative thinking to produce campaigns that stand out in the luxury market.

• Ability to manage multiple projects simultaneously and meet tight deadlines.

• Excellent interpersonal and communication skills for team collaboration and client interactions.

• Deep understanding of luxury consumer behavior and digital engagement trends.

• Competitive salary and performance-based incentives.

• Fully remote work with flexible scheduling.

• Professional development and training opportunities.

• Access to cutting-edge digital marketing tools and luxury brand networks.

• Supportive and inclusive work culture with recognition for innovation and creativity.

Global MNC Tech is a leading multinational technology company with a focus on delivering cutting-edge solutions for luxury brands worldwide. Join us to work on high-profile campaigns, collaborate with top-tier professionals, and grow your career in a fast-paced, creative, and innovative environment. We empower our team members with autonomy, flexibility, and the resources to make a tangible impact on the global luxury market.

Interested candidates are invited to submit their resume, portfolio of past social media campaigns, and a cover letter outlining their relevant experience and vision for luxury brand social media strategy to us with the subject line:
Social Media Lead – Remote Luxury Brand Strategy.