Associate Manager, Customer Marketing
Racine, Racine County, Wisconsin, 53404, USA
Listed on 2026-02-27
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Marketing / Advertising / PR
Digital Marketing, Marketing Strategy, Marketing Manager, Ecommerce
SC JOHNSON IS A FIFTH-GENERATION FAMILY COMPANY BUILT ON THE SPIRIT OF OUR PEOPLE. We have been leading with purpose for over 130 years, building iconic brands that win the hearts and minds of consumers – such as Raid®, Glade®, Ziploc® and more, in virtually every country around the world. Together, we are creating a better future – for the planet, for future generations and for every SCJ team member.
Join our winning team of Wave Makers and Go Getters and help us write the next chapter in the SCJ story.
The Company's Total Rewards package is at or above industry levels. The expected base salary range for this position is between USD - USD. Job related skills, experience, education, and location will be considered in setting actual starting base salary. In addition to your base salary and depending on job level, eligibility, and performance, a total package may include profit sharing, a short-term incentive and/or long-term incentives.
As a family company, benefits are a key piece of our Total Rewards package as well and we’re proud to provide a comprehensive, competitive, and differentiated benefits program that our people and their families value.
THE ROLE
The Associate Manager, Omni Marketing plays a key role in supporting the development and execution of integrated marketing strategies that drive sales and grow market share across both in-store and online channels. This role bridges internal teams (brand, sales, product development) and retail partners to ensure seamless execution of omnichannel marketing programs that resonate with shoppers and deliver business results.
KEY RESPONSIBILITIES Omnichannel Strategy & Execution- Contribute to the development and execution of omnichannel marketing plans aligned with brand and commercial objectives.
- Support the integration of shopper insights, retailer-specific goals, and promotional strategies into marketing activations.
- Leverage opportunities across in-store, digital, and retail media platforms to enhance shopper engagement and conversion.
- Assist in managing marketing budgets and evaluating ROI/ROO to inform future investment decisions.
- Partner with finance and revenue management to activate portfolio strategies across channels.
- Support the creation of impactful in-store marketing programs, including development of creative briefs and executional alignment with sales teams.
- Assist in the execution of online campaigns, including PDP content, digital shelf optimization, and e-commerce activations.
- Stay informed on emerging trends in digital marketing, e-commerce, and retail media to inform strategy and execution.
- Track and analyze campaign performance, shopper behavior, and conversion metrics to inform future planning.
- Contribute to reporting and insights generation using marketing mix modeling and other analytics tools.
- Facilitate communication across internal stakeholders (sales, brand, insights) and external partners (agencies, retailers).
- Support the development of sell-in stories, Customer Narratives, and campaign toolkits.
- Help manage agency relationships and ensure timely, high-quality execution of marketing programs.
- Collaborate with Internal partners via Sales and Operations Planning process to enable executional excellence for assigned retail classes of trade.
- Monitor competitor activity, retail trends, and shopper behaviors to identify opportunities and risks.
- Contribute to the development of proactive strategies that respond to shifts in the commerce landscape.
- Bachelor’s degree in Marketing, Business Administration, or related field.
- 5+ years of experience in marketing or sales, preferably with omnichannel or shopper marketing exposure OR advanced degree and a minimum of 3+ years of relevant business experience.
- Qualified candidates must be legally authorized to work in the United States.
- Experience working with retail customers and supporting marketing campaigns.
- Foundational understanding of retail marketing principles and analytics.
- Strong curiosity and self-starter mindset.
- Foundational knowledge of omnichannel marketing and retail platforms.
- Analytical thinker with ability to interpret data and trends.
- Strong communication and collaboration skills. Project and budget management capabilities.
- Familiarity with marketing analytics tools (e.g., AC Nielsen, Profitero, Retailer tools).
- Basic understanding of retail media networks and digital shelf optimization.
- This role is eligible for domestic relocation.
- Office work environment:
Remote work available once a week for eligible employees. - Travel
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