Lead Digital Marketing Manager; Remote

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Digital Marketing Manager - REMOTE. In this role, you will be responsible for owning and scaling customer acquisition efforts across various performance channels, managing multi-million-dollar media budgets, and executing discount programs. Your impact will enhance outreach to pet parents, contributing to the well-being of pets and supporting a multi-brand approach.

As a key member of the team, you will collaborate across departments, drive growth strategies, and analyze performance metrics to optimize campaigns.

• Own day-to-day management of paid media across multiple channels including Google, You Tube, and social platforms.
• Plan and manage media budgets with a focus on efficiency metrics such as CPA and ROAS.
• Collaborate with agency partners to optimize bidding and audience targeting.
• Manage relationships with discount program partners and ensure visibility of offers.
• Develop and execute multi-channel acquisition strategies.
• Lead testing roadmaps for offers and messaging across paid and partner channels.
• Report on performance across media and discount channels.

• 5-10+ years of experience in digital marketing or paid media.
• Proven track record in media buying and performance marketing.
• Experience managing discount programs or partner marketing channels.
• Strong analytical skills with a focus on efficiency.
• Ability to work cross-functionally with various teams.

• Comprehensive medical, dental, and vision insurance.
• Basic life insurance at no cost.
• Company-paid short-term and long-term disability.
• 12 weeks of paid parental leave.
• Flexible spending accounts.
• Retirement savings plan.
• Personal paid time off and paid holidays.
• Volunteer time off.
• Employee assistance program and on-the-job training.