Associate Community Manager, Personal Care

Overview

A collective energy and ambition. A place where you can make a real difference.

We're a company that genuinely cares about our people, our products, our consumers and the environment.

Our unique, informal culture champions courage, determination and collaboration. Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership. We have a shared passion to work hard, innovate and push boundaries.

United by the belief that when we strive for growth, anything is possible. While we might not be the largest company in our industry, we believe we can have the biggest impact because:
Together We Have the Power to Win.

At Church & Dwight, we value talented professionals with a strong desire to make a positive impact in our company. As a rapidly growing organization, we are always seeking passionate and creative individuals whose action-oriented mindset will foster continued growth throughout our leading brands.

Church & Dwight is seeking an Associate Community Manager. We are looking for a talented Associate to join our newly established Digital Strategy team within the Digital Growth function. We manage the holistic full-funnel digital strategy and deployment to impact consumers across all points of the digital journey. This role specifically focuses on managing the vibrant social communities across leading brands like Therabreath, Arm & Hammer Dental Care and Orajel.

Hybrid:
This is a hybrid role based in Ewing, NJ and requires in-person attendance on Tuesdays, Wednesdays, and Thursdays, with remote work options on Mondays and Fridays.

• Develop, execute and post best-in-class social content on platforms like Instagram, Facebook, Tik Tok, Youtube and Pinterest, as well as assisting with content ideation and creation.
• Lead the organic and paid media asset placement and performance.
• Ensure community questions, comments and related opportunities are answered within 24hours;
  Provide a well-executed, high-touch experience when escalation required
• Monitor social media platforms for UGC, product feedback, relevant trends, etc.
• KPI Tracking:
  Define and track success metrics monthly.
• Key member of the inter-agency team accountable for annual Brand plans and responsible for ideation and execution of strategic social initiatives
• Create, curate, and post social media content.
• Spearhead influencer marketing initiatives to create and implement a comprehensive strategy across brands and social channels.
• Cultivate influencer network from discovery, recruitment and contracting through relationship management.
• Work with cross-functional teams on an ongoing basis to support all areas of the business through social media initiatives.
• Complete campaigns performance analysis and reporting on KPIs.
• Attend meetings with cross-functional and inter-agency teams, capture action items and execute on aligned plan.
• Able to execute digital marketing campaigns.

• Leverage a deep knowledge of best practices to develop effective best in class content, community management, social listening, organic and paid social media tools.
• Experience in Affiliate Marketing is preferred
• Leverage Google analytics tools to optimize performance and drive business results.
• Functional understanding of analytics and attribution modeling tools for campaign measurement
• Stay up to date with evolving Mar Tech landscape and share best tools to improve current process and output
• Apply rigor in critical thinking and quantitative/qualitative analysis to draw out trends, issues, opportunities from different tech platforms.

• A passion for social media trends, culture, and content
• Has a bias for action and is orientated towards achieving results
• Comfortable working in a fast-paced and energetic environment
• Strong collaborative skills, with the ability to work closely with cross-functional teams.
• Elevate thought leadership and excellence in social media best practices
• Capitalize on new opportunities and trends to formulate plan

• Bachelor's Degree Required
• 3-6 years related experience - with…