Marketing Manager, Information Governance

Location: New York

Marketing Manager, Information Governance page is loaded## Marketing Manager, Information Governance remote type:
Remote:
Work from Home Full-Time locations:
USA-New York-NY-777 Third Avenue:
USA-Seattle-WA-1111 Third Avenue, Suite 2700time type:
Full time posted on:
Posted Todayjob requisition :
R0032839

It's fun to work at a company where people truly believe in what they are doing!
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* Job Description:

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** Job Summary
** This position partners with business, sales, and service leaders to define messaging and go-to-market strategy for Epiq Information Governance Solutions, with a special emphasis on partnership marketing with Microsoft. The role collaborates closely with the Events, Identity Marketing, and Marketing for Sales teams to deliver impactful campaigns and initiatives.
** Responsibilities
* ** Define Information Governance marketing strategy and objectives to increase brand awareness, drive thought leadership, impact client growth, and support sales enablement.
* Lead the creation and execution of integrated go-to-market plans, including demand generation, event marketing, and digital campaigns.
* Lead the planning and execution of major Information Governance product launches. Develop and coordinate comprehensive launch strategies that align marketing, sales, and service delivery teams; create supporting collateral and campaigns; and ensure successful market adoption and client engagement.
* Partner with Sales, business stakeholders, and the Microsoft partnership team to develop targeted campaigns and sales enablement tools, ensuring messaging aligns with campaign goals, target markets, personas, and use cases.
* Produce content that translates technical concepts into compelling collateral, web content, sales presentations, infographics, webinars, email campaigns, and social media.
* Collaborate with the Events team to design and deliver a series of AI workshops in collaboration with Microsoft and other partners.
* Manage submissions for industry awards, including Microsoft Compliance Partner of the Year, and coordinate related PR and content strategies.
* Create and execute integrated marketing campaigns that span digital, events, and thought leadership channels.
* Work closely with the IG leadership team to evaluate current information governance sales results, identify high-potential cross-selling opportunities for IG solutions, and develop collateral and campaign motions that enable marketing, sales, and service delivery teams to partner effectively and increase client penetration.
* Conduct market research and analysis to identify trends, client needs, and competitive landscape, enabling informed decision-making and strategy refinement.
* Set KPIs, monitor and evaluate results, and report on ROI metrics.
** Education
* ** Bachelor’s degree in marketing, communications, business, or related field.
** Experience Required
*** 5-7 years of B2B marketing experience, with a proven track record of driving business growth.
* Experience in marketing Microsoft products, especially Microsoft Purview, is preferred.
* Comfortable working in a remote environment with a dispersed team.
** Skills
* ** Excellent communication skills, both written and oral; able to present complex concepts to a variety of audiences through multiple channels.
* Strong interpersonal skills; able to build relationships across the business and influence decision-making.
* Results-oriented, striving for quantifiable results that help the business succeed, with willingness to shift plans to meet and align to goals.
* Self-motivated with excellent multitasking capabilities, strong project management and prioritization skills, and the ability to make independent decisions.
* Creative and innovative, regularly sharing ideas and best practices, and looking for ways to improve on current marketing efforts.
* Working knowledge of Salesforce or comparable software.
* Proficiency in Microsoft Office:
PowerPoint, Word, and Excel.

Your specific salary will be determined based on several factors:
* ** Location-based market rate
** for the role
* ** Your abilities
** in relation to the job specification
* ** Performance
* * during screening and interview
* ** Pay…