Social Media Marketing

Benefits:

• Free Membership
• Employee discounts
• Flexible schedule

Overview
We are seeking a creative and results-driven Social Media Specialist to join our dynamic marketing team. In this role, you will be responsible for developing and executing social media strategies that enhance our brand presence, engage our audience, and drive traffic to our online platforms. The ideal candidate will have a strong understanding of social media marketing, excellent communication skills, and the ability to analyze performance metrics to optimize campaigns.

Responsibilities

• Develop and execute social media marketing strategies to increase engagement, drive traffic, and promote Orange theory Fitness' brand.
• Create engaging content for various social platforms including Instagram, Facebook, Tik Tok, and You Tube
• Monitor and analyze, on performance metrics for social media campaigns.
• Collaborate with the local businesses and community events to highlight special events, promotions, and community initiatives.
• Work with the manger and team of OTF to design social media ad campaigns and boost posts to increase visibility and conversion.
• Respond to customer inquiries through social media platforms and engage with the community in a timely and positive manner.
• Stay up-to-date with the latest trends in social media marketing, fitness, and wellness industries.
• Manage social media content calendar, ensuring consistent posting and messaging.
• Build and maintain partnerships with influencers, ambassadors, and brand advocates to expand reach and brand awareness.

Skills

• Proficient in social media management tools and platforms.
• Bachelor's degree in Marketing, Communications, or related field (preferred)
• Strong knowledge of advertising techniques on social media platforms.
• Familiarity with public relations practices related to online engagement.
• Ability to edit videos for promotional use on various platforms.
• Excellent proofreading skills with a keen eye for detail.
• Ability to work independently and as part of a team in a fast-paced environment.
• Strong communication skills with the ability to engage diverse audiences effectively.

Please submit your resume, and a cover letter detailing why you're passionate about fitness and social media marketing. We can't wait to see how you'll help us share the energy of Orange theory Fitness with our community !

Flexible work from home options available.

Compensation: $10.00 per hour

Jobs That Make a Real Difference
About Us

Orange theory is a science-based, full-body workout that uses technology to measure performance so members can prove they are improving. In a 60-minute class, led by a highly trained and certified coach, members target at least twelve minutes in the Orange Zone to raise their heart rate and charge up metabolism. The result is an increase in calorie burn post-workout, backed by the science of excess post-exercise oxygen consumption (EPOC).

After twelve minutes of hard work in the Orange Zone, your body burns additional calories as you recover over the next 24 hours.
Our Philosophy

For us, physical fitness transcends weight loss and bikini season. Fitness is a way of life -- in fact, our brand purpose is to help people live longer, more vibrant lives. When we help our members to put in the work at our studios, they will experience benefits in their day-to-day. They will be physically stronger, but beyond that, they will notice improvements to their mood, cognition, sleep, and overall happiness and quality of life.

This workout actually changes your body at the cellular level and has been known to help members through disease, chronic illness, depression, and even heartbreak and the loss of loved ones. They'll simply have the energy to play with their grandchildren, run a 5K, or go hiking. When we can help our members to take care of their body and mind, amazing things can happen.

More Orange theory, More LIFE
Diversity, Equity and Inclusion

Orange theory is committed to encouraging, facilitating and upholding an environment centered on diversity, equity and inclusion across every facet of the Orange theory brand. We will work to create a sustainable culture that supports a healthy space for learning and…