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Remote Paid Media Director
Remote / Online - Candidates ideally in
Grand Rapids, Kent County, Michigan, 49528, USA
Listed on 2026-03-05
Grand Rapids, Kent County, Michigan, 49528, USA
Listing for:
Virtual Vocations Inc
Remote/Work from Home
position Listed on 2026-03-05
Job specializations:
-
Marketing / Advertising / PR
Marketing Manager, Marketing Strategy
Job Description & How to Apply Below
Key Responsibilities Develop and lead the paid media strategy across various channels, ensuring alignment with enrollment targets Manage budget forecasting, allocation, and performance measurement to optimize marketing spend Oversee agency and vendor management to ensure compliance and effectiveness of media campaigns
Required Qualifications Bachelor's degree in Marketing, Business, Analytics, or a related field 7+ years of experience in paid media management, particularly in performance marketing and lead generation Expertise in ad and marketing technology platforms and measurement frameworks Experience managing annual budgets of $10M+ with a focus on forecasting and pacing Proven ability in agency and vendor management, including contract negotiation and performance evaluation
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