Specialist, Public Rels Assoc

Specialist, Public Rels Assoc

US-NY-Melville

Job : 34169
Type: Full-Time
# of Openings: 1
Category: Public Relations
CUSA Melville Headquarters

About the Role

A CUSA Public Relations Associate assists in planning and executing communication strategies that promote and protect the organization's reputation. The role involves working with media, managing content, and supporting PR campaigns to increase brand awareness and maintain strong relationships with stakeholders.

This position is full time and offers a hybrid work schedule requiring you to be in the office Mondays, Tuesdays and Wednesdays and an option to work from home the remainder of the week (unless a specific business need arises requiring in office attendance on other days). Note that work schedules and office reporting requirements may change from time to time based on business needs.

Your Impact

Key Responsibilities

• Draft press releases, media pitches, and other communication materials.

• Support PR campaigns and brand awareness initiatives.

• Maintain relationships with journalists, media outlets, and influencers.

• Monitor media coverage and prepare reports on PR performance.

• Assist with corporate communications, social media messaging, and public announcements.

• Coordinate events such as press conferences, product launches, and media briefings.

• Support Corporate Social Responsibility (CSR) and community engagement initiatives.

• Track industry news and identify media opportunities.

Required Skills

• Strong written and verbal communication skills

• Media relations and storytelling ability

• Social media and digital communication knowledge

• Organizational and project management skills

• Attention to detail and ability to meet deadlines

• Basic knowledge of branding and corporate communications

Typical Qualifications

• Bachelor's degree in Public Relations, Communications, Marketing, or Journalism

• Internship or entry-level experience in PR, communications, or media relations

Goal of the Role

The main goal of a Public Relations Associate is to support effective communication strategies that strengthen the organization's reputation, increase media visibility, and enhance Canon brand awareness.

About You:
The Skills & Expertise You Bring

1. Education

• Bachelor's degree in one of these fields:

  • Public Relations

  • Communications

  • Journalism

  • Marketing

  • English Studies

2. Key

Skills:

• Strong writing and editing skills

• Media communication skills

• Social media management

• Research and reporting

• Event coordination

• Crisis communication basics

• Good public speaking and interpersonal skills

3. Technical / Digital

Skills:

• Press release writing

• Media monitoring tools

• Social media platforms (like Instagram, X (Twitter), Linked In)

• Basic analytics and reporting

• Content management systems (CMS)

4. Experience (Often Required)

• Internship experience in PR, marketing, or media

• Experience with:

  • Press releases

  • Media lists

  • Campaign support

  • Event planning

• Writes press releases and media pitches

• Builds relationships with journalists

• Supports PR campaigns

• Tracks media coverage

• Helps organize press events

We are providing the anticipated salary range for this role: $66,300 - $73,650 annually

Company Overview

About our Company - Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets. With approximately $28.5 billion in global revenue, its parent company, Canon Inc., as of 2024 has ranked in the top-10 for U.S. patents granted for 41 consecutive years. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility.

To learn more about Canon, visit us at and connect with us on Linked In at

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