Product Marketing Launch Manager - Commercial Laundry

About Whirlpool Corporation

Whirlpool Corporation (NYSE: WHR) is a leading home appliance company, in constant pursuit of improving life  the only major U.S.

-based manufacturer of kitchen and laundry appliances, the company is driving meaningful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, Kitchen Aid, Jenn Air, Maytag, Amana, Brastemp, Consul, and In Sink Erator . In 2024, the company reported approximately $17 billion in annual sales – close to 90% of which were in the Americas – 44,000 employees, and 40 manufacturing and technology research centers.

Additional information about the company can be found at

Requisition

The Product Marketing Team at Whirlpool Commercial Laundry delivers winning product definitions, crafts compelling stories, and develops go-to-market plans that guide product development and drive business performance.

The Product Marketing Launch Manager translates winning product definitions into compelling stories and go-to-market plans for our portfolio of brands (Maytag Commercial, Whirlpool Commercial, and ADC). This person will work closely with brand marketing, sales, engineering, sales training, consumer insights, manufacturing, and external stakeholders to define & deliver a winning position for the Commercial Laundry business.

Product Launch

• Lead Commercial Laundry WPD projects post the G1 gate and develop / present MLRs 2-5
• Lead project Launch Business Teams (LBT) and manage product release process; validate product design, quality, and documentation to ensure launch readiness
• Facilitate customer product demonstrations and plan / coordinate internal and external field tests

Product Management

• Gather & maintain customer product feedback by platform; work with product marketing strategy lead & engineering team to translate feedback into product improvement (cost / quality, ADP, PDP) projects
  
  Coordinate with Service to track & prioritize known field issues and support resolution
  
  Coordinate with Sales to furnish product information & support customer inquiries
  
  Lead continuous improvement initiatives to drive productivity & efficacy within the team
  
  Minimum Requirements
  • Bachelor’s Degree in Business, Engineering, Marketing or other relevant field
  • Five years of relevant experience
  Preferred Skills And Experiences
  • MBA
  • Proficient with Google Productivity Suite – especially Sheets & Slides
  • Strong written and verbal communication
  • Demonstrated ability to influence and drive results within a matrixed organization
  • Resourcefulness and willingness to learn
  Benefits
  • Generous benefits package, Whirlpool employee discount, fitness & educational reimbursement programs, kitchenettes, and more!
  • Saint Joseph/Benton Harbor locations:
    Beautiful, recently renovated office space, free coffee, biking/walking trails, and access to The Eddy – Early Childhood Center (depending upon availability – additional costs required).
  • Always On Flexibility – You will have the autonomy to manage personal, family, and outside-of-work commitments as needed.
  • Two‑Week Work from Anywhere – Minimum of one‑week increments for a total of two weeks per year.
  • Sabbatical – Four weeks paid leave after every five years of service.
  • In‑person Monday through Friday work; industry‑leading time‑off benefits help balance what’s important at work and at home.

  Whirlpool Corporation is committed to equal employment opportunity and prohibits any discrimination on the basis of race or ethnicity, religion, sex, pregnancy, gender expression or identity, sexual orientation, age, physical or mental disability, veteran status, or any other category protected by applicable law.