Account Specialist, Influencer Marketing

Account Specialist, Influencer Marketing

Dallas, Texas;
Tampa, Florida;
Orlando, Florida;
Atlanta, Georgia;
Philadelphia, Pennsylvania;
Phoenix, Arizona

Position:
Account Specialist

The Account Specialist position is a remote, work-from-home role, as are all positions at Acceleration Partners (a structure central to our culture and vision to change the work/life paradigm). Some travel may be required for client meetings, internal meetings, conferences, and other events.

Account Specialist
, you will provide white glove service to diverse brands investing in influencer marketing campaigns. This role is particularly focused on campaign execution, including but not limited to driving influencer recruitment, managing influencer partnerships, and owning campaign deliverables, tracking, and reporting. The Account Specialist will also drive strategy by analyzing campaign performance, identifying success areas and/or challenge areas, and proactively implementing strategic measures to continuously optimize programs toward goals and objectives.

• INFLUENCER RECRUITMENT, NEGOTIATING & ONBOARDING –Sources new partnership opportunities and creates influencer casting lists. Diligently vets opportunities to ensure brand alignment, authenticity and relevancy prior to presenting to client for approval. Conducts outreach to approved partners and skillfully garners their engagement and participation in the campaign, negotiating when necessary. Supports influencers through campaign onboarding by developing and providing resources to streamline processes.
• INFLUENCER PARTNERSHIPS MANAGEMENT –Crafts program-wide influencer communications and vital creator resources. Guides influencers on content strategy and creation. Works with influencers to develop content timelines and ensures influencers stay on track with the schedules discussed. Collects content drafts and leads the content review process, including screening to ensure FTC guidelines are met. Closely works with influencers to adjust content strategy as needed, troubleshooting any signs of poor performance to optimize campaign toward goals and objectives.
• AUDITING, REPORTING & ANALYSIS –Accountable for auditing program content to ensure compliance with FTC regulations and brand guidelines. Ensures content is tracked accurately and regularly shared with client, along with placement insights, partner insights, and campaign pace toward KPI goals. Performs robust analysis of influencer campaigns using both social analytics and conversion metrics to identify performance trends and areas of opportunity.
  
  Proactively provides actionable recommendations to client backed by data and continuously refines strategy to drive growth ports team in creation of customized strategy plans, detailed campaign performance summaries and comprehensive hindsight presentations that are delivered to clients.
• CLIENT SERVICE & COMMUNICATION –Consistently provides superior client service and escalates issues or key risks as appropriate. Works to ensure client develops trust in our team by delivering client outputs and communications in the AP way, consistently maintaining quality, accuracy, and precision. Develops and nurtures excellent relationships, supports team in promoting very high client satisfaction and retention rates, and an average 8.5 client rating.
• PORTFOLIO MANAGEMENT –Owns and manages client tasks with minimal supervision, ensuring deadlines are met and tasks are completed accurately. Manages multiple campaigns with solid organizational skills and the ability to focus on and prioritize tasks based on client objectives, flagging any potential delays and keeping the team informed. Has full grasp of each client’s scope of work, delivering what is due under terms;
  
  maintains ability to identify new opportunities to drive client success while conjunctively identifying possible goal misalignments, getting to the root of an issue, and working with their team to bring solutions to resolve.

By 3 MONTHS:

• The Account Specialist is contributing across a portfolio of influencer programs, collaborating with their team closely to ensure strong…