Digital Manager; DPM
Farmington Hills, Oakland County, Michigan, USA
Listed on 2026-06-09
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Marketing / Advertising / PR
Digital Marketing, Client Relationship Manager, Social Media Marketing, Account Manager
As a Digital Performance Manager (DPM), you will play a critical role in driving client success by bridging execution and strategy. You will manage day-to-day performance across a portfolio of dealership accounts, ensuring campaigns are optimized, insights are actionable, and clients receive consistent, high-quality support.
The ideal candidate is a detail-oriented problem solver who enjoys working with data and identifying opportunities for improvement. You are organized and able to manage multiple accounts and priorities effectively. You are also a strong communicator who can confidently interact with clients and internal teams, as well as a proactive contributor who takes ownership of accounts and follows through on deliverables.
As a developing strategist who understands how digital marketing impacts dealership performance.
This is a full-time, salaried, remote-work position. Candidate must reside in the Continental U.S., all time zones welcome.
Responsibilities Account Performance & Optimization- Manage the day-to-day performance of assigned dealership accounts, ensuring campaigns are optimized and aligned with client goals
- Monitor pacing, performance trends, and KPIs across digital channels (Google, Meta, etc.)
- Conduct regular audits to ensure best practices are followed and identify opportunities for improvement
- Execute and recommend optimizations to improve lead volume, cost efficiency, and overall ROI
- Serve as a point of contact for routine client communication and performance updates
- Support and lead client calls focused on digital performance reviews, insights, and next steps
- Answer client questions and resolve issues in a timely and professional manner
- Build strong working relationships with clients while reinforcing trust and transparency
- Analyze performance data and translate findings into clear, actionable recommendations
- Identify trends, risks, and opportunities across accounts and communicate insights to clients and internal teams
- Support the development of performance recaps and reporting that tie digital marketing efforts to business outcomes
- Identify and promote additional upsold solutions that will result in incremental performance for dealer client
- Collaborate with internal teams (Account Coordinators, Data, and Performance teams) to ensure seamless execution
- Maintain clear communication on account status, deliverables, and any performance risks or opportunities
- Assist in onboarding new clients and launching campaigns successfully
- Bachelor’s degree in Marketing, Advertising, Business, Communications, or related field, preferred
- 2+ years’ professional experience in digital marketing, account management, or customer success
- Experience with digital advertising platforms (Google Ads, Meta, etc.), highly preferred
- Strong analytical skills with the ability to interpret performance data and trends
- Excellent communication and presentation skills
- Highly organized with strong attention to detail
- Ability to manage multiple accounts and deadlines in a fast-paced environment
- Google Ads Search/Display/Video certifications and Meta paid ads certifications, highly preferred
This position offers competitive compensation, plus commission. Participation in company benefit offerings includes medical, dental, vision, 401(k)/matching, paid vacation, wellness, and more.
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