Social Media Manager – Remote

This role is ideal for a creative and organized social media manager passionate about the beauty industry. You will be responsible for elevating the online presence of a beauty-focused brand by developing and executing engaging content strategies across Instagram and Tik Tok. The position requires a keen eye for beauty trends, strong content planning skills, and the ability to drive audience growth through innovative social media campaigns.

• Develop and maintain monthly content calendars tailored to beauty audiences
• Plan, script, and coordinate the production of Reels and short‑form videos
• Research and incorporate current beauty trends into content strategy
• Write compelling captions and schedule posts for optimal engagement
• Monitor audience interactions and respond to comments and messages
• Track and analyze performance metrics, providing regular analytics reports
• Collaborate with influencers and manage influencer marketing initiatives

• Proven experience managing social media for beauty, fashion, or lifestyle brands
• Strong portfolio showcasing content creation and social media growth in the beauty sector
• Proficiency with video editing tools and social media scheduling platforms
• Deep understanding of Instagram and Tik Tok algorithms and best practices
• Excellent written communication and copywriting skills
• Ability to identify and leverage emerging beauty trends
• Experience with influencer outreach and campaign management
• Highly organized, detail‑oriented, and able to manage multiple projects simultaneously
• Availability for part‑time, contract‑based work; remote candidates welcome

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