Product Marketing Launch Manager - Commercial Laundry

About Whirlpool Corporation

Whirlpool Corporation is a leading home appliance company, in constant pursuit of improving life  is the only major U.S.

-based manufacturer of kitchen and laundry appliances, and it drives meaningful innovation to meet evolving consumer needs through its iconic brand portfolio, including Whirlpool, Kitchen Aid, Jenn Air, Maytag, Amana, Brastemp, Consul, and In Sink Erator .

The Product Marketing Team at Whirlpool Commercial Laundry delivers winning product definitions, crafts compelling stories, and develops go-to-market plans that guide product development and drive business performance.

The Product Marketing Launch Manager translates winning product definitions into compelling stories and go-to-market plans for our portfolio of brands (Maytag Commercial, Whirlpool Commercial, and ADC). This person works closely with brand marketing, sales, engineering, sales training, consumer insights, manufacturing, and external stakeholders to define and deliver a winning position for the Commercial Laundry business.

• Lead Commercial Laundry WPD projects after the G1 gate and develop and present MLRs 2-5.
• Lead project Launch Business Teams (LBT) and manage product release processes; validate product design, quality, and documentation to ensure launch readiness.
• Facilitate customer product demonstrations and plan or coordinate internal and external field tests.
• Gather and maintain customer product feedback by platform; work with product marketing strategy lead and engineering team to translate feedback into product improvement projects (cost, quality, ADP, PDP).
• Coordinate with Service to track and prioritize known field issues and support resolution.
• Coordinate with Sales to provide product information and support customer inquiries.
• Lead continuous improvement initiatives to drive productivity and efficacy within the team.

• Bachelor’s Degree in Business, Engineering, Marketing, or a related field.
• Five years of relevant experience.

• MBA.
• Proficiency with Google Productivity Suite, especially Sheets and Slides.
• Strong written and verbal communication.
• Demonstrated ability to influence and drive results within a matrixed organization.
• Resourcefulness and willingness to learn.

• Generous benefits package.
• Whirlpool employee discount.
• Fitness and educational reimbursement programs.
• Kitchenettes and free coffee.
• Access to biking and walking trails.
• Always On Flexibility – autonomy to manage personal, family, or outside-of-work commitments as needed.
• Two-Week Work from Anywhere – minimum of one-week increments for a total of two weeks per year.
• Sabbatical – four weeks paid leave after every five years of service.
• Beautiful, recently renovated office space at Saint Joseph/Benton Harbor locations.

Whirlpool Corporation is committed to equal employment opportunity and prohibits any discrimination on the basis of race or ethnicity, religion, sex, pregnancy, gender expression or identity, sexual orientation, age, physical or mental disability, veteran status, or any other category protected by applicable law.