Associate Product Marketing Manager
Skaneateles Falls, Onondaga County, New York, 13153, USA
Listed on 2026-06-18
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Marketing / Advertising / PR
Product Marketing, Marketing Manager, Digital Marketing
About This Role
The Associate Product Marketing Manager, Patient Monitoring, is a key upstream marketing role within the Front Line Care (FLC) global marketing organization. This position plays a key role in a fast‑paced, innovation‑oriented team responsible for shaping the future of patient monitoring solutions globally across acute and non‑acute care settings.
The Associate Product Marketing Manager will support the development, implementation, and evaluation of marketing and product lifecycle strategies and initiatives for elements of the Patient Monitoring portfolio, which includes vital signs monitoring solutions, connected devices, and an ecosystem of supporting software platforms.
Responsibilities- Represent customer needs and global/regional market insights in product development and lifecycle decisions
- Support lifecycle activities including enhancements, maintenance, geographic expansion, and end‑of‑life planning
- Partner cross‑functionally (R&D, Medical Affairs, QA/RA, Operations, Marketing, Finance) to align on product development and commercialization
- Contribute to marketing strategy, forecasting, pricing, and portfolio performance to drive revenue growth
- Analyze markets, customer workflows, competitive dynamics, and emerging technologies in patient monitoring
- Capture, synthesize, and communicate customer insights and product performance feedback to stakeholders
- Utilize business and data systems to analyze sales, product, and market data; leverage multiple platforms to share project‑level tasks and responsibilities
- Interact with regional downstream marketing partners to support market needs and execution consistency
- Apply analytical skills to support pricing, margin, portfolio performance, and business case development
- Develop value propositions, product positioning, messaging, and support go‑to‑market and launch readiness efforts
- Execute upstream marketing initiatives while managing multiple priorities in a global, matrixed environment
- Bachelor's degree required
- Minimum of 2–3 years of experience in product marketing, product management, or related roles, preferably in medical devices, healthcare technology, or a regulated environment
- Experience or interest in patient monitoring, connected medical devices, or digital health solutions is preferred
- Demonstrated foundational marketing skills, ideally within healthcare or medical devices; technical education or background also a plus
- Strong analytical and problem‑solving skills, including proficiency in Microsoft Excel and Power Point
- Ability to collaborate effectively and build trusted working relationships across functions
- Customer‑focused mindset with curiosity to learn clinical workflows and unmet needs
- Demonstrated initiative, learning agility, and ability to execute with guidance
Flexible workplace policy: minimum 3 days a week onsite with flexibility for remote work. Salary range: $104,000 to $143,000 annually. Baxter offers comprehensive benefits, including medical, dental, life, disability, retirement plans, paid holidays, paid time off, and other standard employee benefits.
Application RequirementsApplicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.
Equal Employment OpportunityBaxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.
Workplace Discrimination is IllegalKnow Your Rights:
Workplace Discrimination is illegal and respectfully challenged by Baxter. Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally.
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