Marketing Programs Manager

Marketing Programs Manager

Job Code: MKGPMMGR

Reports To:

Director, Marketing and Communications
Base

Location:

AZ or CO
Work Status:
Virtual Office
Minimum Starting Monthly Range: $6,250
Hiring Range (Monthly Pay): $6,250 - $7,500
Full-time / Part-time:
Full-time
Exempt / Non-Exempt:
Exempt
Risk Designation:
Low

The Marketing Programs Manager is responsible for planning, executing, and optimizing integrated marketing programs that support organizational and departmental goals. This role partners closely with all marketing functions, as well as cross‑functional teams to ensure programs deliver measurable impact and cohesive brand experiences across marketing and event portfolios. This role will manage all activities related to the processing and tracking of all Marketing requests and projects.

The ideal candidate is highly organized, data‑driven, collaborative, and skilled at managing multiple initiatives in a fast‑paced environment.

Critical components of this role include leading the organization’s flagship summits and regional event strategies, owning program architecture, customer engagement strategies, operational execution, and reporting on measurable impact toward organizational and departmental objectives.

This position is based in Phoenix Arizona;
Denver Colorado; or Grand Junction, Colorado and requires local residency in one of these base locations. Our strategic flexibility allows for local work from home opportunities.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skills, and/or abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Work closely with the VP of Marketing, Director of Marketing, and Marketing team members to manage incoming and current projects.
• Build program roadmaps, timelines, and resource plans.
• Partner with internal stakeholders to define program goals, target audiences, messaging, and KPIs.
• Manage day‑to‑day program operations, ensuring deliverables stay on time, on budget, and on brand.
• Manage large‑scale, complex projects from concept through execution, coordinating multiple work streams, scope, contributors, timelines, and dependencies to ensure successful delivery.
• Coordinate with various teams to develop campaign assets.
• Route work for approvals, ensuring alignment and stakeholder visibility.
• Champion best practices for planning, execution, measurement, and collaboration.
• Support budgeting, forecasting, and resource allocation for program activities.
• Create and maintain documentation, workflows and templates to strengthen marketing operations (i.e., Request Intake, Campaign Templates, SOWs, Agendas, and Timelines).
• Serve as the primary point of contact for the marketing department’s shared inboxes, as well as the organization’s general inquiry inboxes, managing incoming communications and directing to the appropriate departments.
• Lead the strategic planning, development, and execution of the organization’s annual flagship summit, including event positioning, attendee experience design, content development, campaigns, sponsor ships, registration, speaker and agenda communications, branding, and post‑event impact reporting.
• Track and analyze conference marketing performance, including attendance trends, engagement metrics, and post‑event feedback.
• Collaborate with external vendors, agencies, and event partners to support conference planning and execution.
• Oversee a portfolio of regional events and engagements, ensuring alignment with organizational growth and market strategy.
• Monitor program performance using analytics tools and dashboards.
• Provide insights and recommendations to improve program effectiveness and ROI.
• Regularly report program results to stakeholders, highlighting successes, learnings, and next steps.
• Partner with the Executive Leadership Team to secure speaking opportunities, from proposal development through presentation planning and execution.
• Organize and lead cross‑functional meetings and project check‑ins…