Founding Demand Generation Lead

Demand Generation Manager

As a Demand Generation Manager, you will play a critical role in expanding market presence by driving high-quality pipeline through a combination of inbound and marketing-led initiatives. You will shape how enterprise buyers discover and engage with Mimica, ensuring that demand generation efforts translate into measurable revenue impact.

Part of your day-to-day:

• Build and scale a digital-first demand generation engine that drives qualified enterprise pipeline.

• Design and execute multi-channel campaigns across paid media, email, SEO, and social, aligned to target segments and markets.

• Develop and balance broad-based demand generation initiatives with targeted, account-focused programs.

• Continuously test, measure, and refine messaging and campaign performance based on data and sales feedback.

• Partner closely with sales to ensure strong alignment on pipeline quality, conversion, and follow-through.

• Own funnel performance across key stages, including pipeline generation, conversion rates, and campaign ROI.

• Drive the promotion and distribution of key initiatives (e.g. content, webinars, campaigns) to maximize reach and impact.

• Collaborate with cross-functional stakeholders to ensure consistent messaging and execution across the go-to-market motion.

What you will bring:

• Proven experience in B2B SaaS demand generation with direct ownership of pipeline creation.

• Strong track record of building and scaling digital-first campaigns that generate qualified pipeline.

• Ability to translate market insights and performance data into messaging and campaign optimization.

• Experience operating across both strategic planning and hands-on execution.

• Strong understanding of paid channels (e.g. Linked In, Google), SEO, email marketing, and conversion optimization.

• Analytical mindset with experience in attribution, experimentation, and funnel performance management.

• High level of ownership and adaptability in fast-paced, high-growth environments.

What we offer:

Generous compensation + stock options - aligned with our internal framework, market data, and individual skills.

Distributed work:
Work from anywhere - fully remote, in our hubs, or a mix.

Company-issued laptop, remote setup stipend, and co-working budget

Flexible schedules and location

Ample paid time off, in addition to local public holidays

Enhanced parental leave

Health & retirement benefits

Annual learning & development budget

Annual workaways and regular virtual & in-person socials

Opportunity to contribute to groundbreaking projects that shape the future of work

Note :
Some benefits may vary depending on location and role

Mimica will only contact candidates from an  email address. We do not request banking or sensitive personal information during the recruiting process.