Lead Generation Specialist

Lead Generation Specialist (Hybrid/Remote-Flexible)

Generate calls & qualified leads for two established Maryland businesses

Location:

Remote-flexible / Hybrid. Primary office in Chesapeake Beach, MD. You must be located in Maryland state. Occasional face-to-face strategy meetings and local events in the Annapolis, Gambrills, and Ellicott City areas are required. Pay: $60,000 – $70,000 base + performance bonuses (Target OTE: $75,000 – $90,000+). Type:
Full-time

We are hiring a results-obsessed specialist to make the phones ring and fill the pipelines for two distinct, successful brands. We aren't looking for "content creators" or "posters"—we are looking for a growth driver who uses ethical, high-impact tactics to deliver real inquiries and appointments.

You will have the autonomy to identify, test, and scale what works across two diverse sectors:

• Bambini Montessori Academy:
  Premium childcare/education (Gambrills & Ellicott City).
• Window Depot & Bay Bath Remodel:
  High-end home transformations (Annapolis area).

• Own the Funnel:
  Identify and execute lead-gen tactics that convert (Digital, local SEO, direct outreach, partnerships, or community events).
• Drive Volume:
  Create promotions and outreach that prompt immediate action (consultations, open houses, or quote requests).
• Targeted Prospecting:
  Reach the right audience—families for childcare and homeowners for remodeling.
• Data-Driven Optimization:
  Track every source, call, and ROI. Report weekly, cut what fails, and double down on what wins.
• Execution with Autonomy:
  We provide the goals; you provide the strategy and the "how."

• A Proven Producer: 2–5 years of experience generating leads for local service businesses (Education, Home Improvement, or similar). You must be able to share concrete metrics (e.g., "% increase in calls").
• Strategically Flexible:
  You don't have a "one-tool" bias. You pivot between high-intent digital ads and high-touch local community networking.
• Self-Starter:
  You thrive with minimal day-to-day supervision and prefer being judged on your results rather than your "hours logged."
• Local to Maryland:
  While the role is remote-flexible, you must be able to attend key in-person strategy meetings (Chesapeake Beach) and represent the brands at occasional local events (Annapolis/Gambrills area).
• Degree:
  Bachelor's in Marketing, Business, or Communications (preferred).

• Flexibility:
  Work-from-home focus with intentional in-person collaboration.
• Incentivized Growth: A transparent bonus structure tied directly to lead/call increases.
• Benefits:
  Health insurance and PTO (provided through Bambini).
• Stability & Impact:
  Work directly with the leadership of two stable, growing local businesses where your work moves the needle every day.

Submit your resume and one specific example of a lead-generation win. Tell us the tactics you used, the "before and after" numbers, and why it worked. Generic applications will not be considered.