Remote-Eligible Product Marketing & Content Lead, B2B
Richmond, Henrico County, Virginia, 23214, USA
Listed on 2026-07-01
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Marketing / Advertising / PR
Marketing Communications, Digital Marketing, Marketing Strategy, Product Marketing
The Role in Brief
Product and Content Marketing Specialist
Seramount is seeking a Product and Content Marketing Specialist to help drive growth of our talent solution products. This role will develop and execute go-to-market strategies and create compelling, visually engaging collateral that clearly articulate product value, generate demand, and strengthen the broader Seramount brand.
The position may be based in Washington, D.C.;
Richmond, VA; or is open to remote employment within the continental United States.
This role is listed as Product and Content Marketing Specialist for posting purposes; the official and internal title of this hire is expected to be Manager, Product Marketing (Corporate B2B) to align with EAB business norms.
Primary Responsibilities- Content development – Conceptualize and craft compelling marketing materials including blogs, infographics, webinars, guides, and case studies tailored for multiple channels such as email, web copy, conferences, and presentation decks.
- Visual design and collateral creation – Translate ideas and messaging into visually compelling marketing and sales assets. Create or refine solution one-pagers, presentation decks, and product collateral using tools like PowerPoint or Canva. Maintain brand consistency while finding creative ways to simplify complex ideas through design.
- Sales enablement – Partner with sales teams to develop materials that support the buyer journey, such as training decks, FAQs, one-pagers, and case studies. Ensure assets are easy to use, visually polished, and aligned to product messaging.
- Product messaging and positioning – Contribute to defining product positioning, value propositions, and audience-specific narratives that differentiate Seramount in the market.
- In-person and virtual executive round tables – Support both virtual and in-person events, from organizing logistics and collateral to preparing speaker materials and post-event follow-up.
- Stakeholder management – Work closely with cross-functional partners across marketing, sales, and product to align messaging, share insights, and maintain consistent brand voice.
- Bachelor's degree or equivalent experience
- 2-3+ years of B2B marketing experience, preferably in content marketing, product marketing, or graphic design
- Strong writer with the ability to communicate complex ideas clearly across multiple formats
- Demonstrated visual and design skills, with high proficiency in PowerPoint and Canva
- Experience developing sales enablement tools in partnership with commercial teams
- Strong collaboration skills and receptivity to feedback from internal stakeholders
- Ability to ideate, strategize, and take ownership/manage projects from beginning to end
- Adaptability in a fast-paced, lean environment with a passion for innovation
- Ability to travel to industry conferences/work related events (about 4 times a year)
- Commitment to embracing a continual learning environment and contributing to a dynamic and welcoming culture of fairness, authenticity, and belonging in support of EAB's mission, values, and aspiration
The anticipated starting salary (base) range for this role is $44,000 - $65,000 per year. Actual salary varies due to factors that may include but not be limited to relevant experience, skills, and location. At EAB, it is not typical for an individual to be hired at or near the top of the starting salary range for their role.
This hire will additionally be eligible for discretionary bonus or incentive compensation. Variable compensation may depend on various factors, such as individual and organizational performance.
BenefitsConsistent with our belief that our employees are our most valuable resource, EAB offers a competitive and inclusive benefits package. Our benefits currently include:
- Medical, dental, and vision insurance plans; dependents and domestic partners eligible
- 20+ days of PTO annually, in addition to paid firm and floating holidays
- Daytime leave policy for community service and flextime for fitness activities (up to 10 hours per month each)
- 401(k) retirement savings plan with annual discretionary company matching contribution
- Health savings account,…
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