Director of Membership Sales

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Full Time, Columbus, OH, US

Salary Range: $ To $ Annually

The Merchant Building is a 32‑story transformational mixed‑use development featuring a luxury hotel, private residences, and a members club, opening in 2027. Situated at the center of Columbus, the building rises within a city poised for extraordinary growth and renewed cultural vitality.

• Sales & Business Development
• Develop and execute comprehensive sales strategies to achieve revenue goals across rooms, food & beverage, events, and memberships.
• Identify, prospect, and convert new business opportunities across corporate, group, and leisure segments.
• Build and maintain strong relationships with key accounts, travel partners, local businesses, and community organizations.
• Leadership & Collaboration
• Lead, mentor, and inspire the sales, marketing, and membership teams to achieve individual and collective goals.
• Foster a culture of collaboration, accountability, and creativity across all disciplines.
• Partner with food & beverage, operations, and guest experience teams to ensure seamless execution of promotions, events, and brand activations.
• Represent the property at industry events, trade shows, and networking functions to promote visibility and partnerships.

• Lead all property marketing initiatives, including digital, print, social media, and public relations campaigns.
• Partner with the Makeready home office marketing team to ensure brand alignment, visual consistency, and storytelling that reflects the property’s unique character.
• Develop annual marketing plans and budgets in coordination with the Managing Director, Director of Finance, and Revenue Management.
• Oversee the creation of marketing collateral, email campaigns, photography, and content for digital and print channels.
• Monitor campaign effectiveness and ROI, using data to inform strategy and drive continuous improvement.

• Oversee all aspects of the property’s membership program—including acquisition, engagement, programming, and retention.
• Develop strategies to grow the membership base through targeted outreach, events, partnerships, and digital marketing.
• Cultivate a vibrant member community through curated experiences, communications, and personalized service.
• Act as the liaison between members and property operations to ensure an exceptional and consistent member experience.
• Leverage membership insights to inform marketing, programming, and guest engagement strategies.

• Minimum of 5+ years of progressive experience in hospitality sales and marketing leadership roles.
• Prior experience managing a membership program, private club, or loyalty‑based business is highly preferred.
• Proven track record of revenue generation, market share growth, and brand‑building success.
• Strong leadership, communication, and interpersonal skills with the ability to inspire and motivate teams.
• Proficiency in CRM systems, digital marketing platforms, and Microsoft Office Suite.
• An analytical mindset with the ability to translate data into actionable insights.
• Ability to thrive in a fast‑paced environment, balancing strategic thinking with hands‑on execution.

• Accommodating PTO/PTO exchange, medical/dental/vision benefits, maternity/paternity leave, pet insurance, company‑matched dependent care & 401k, student loan repayment program, and a wide range of additional ancillary benefits.

Makeready LLC and its affiliated entities are proud to encourage and support an environment where everyone can be a successful team member as their true independent self. We are an equal opportunity workplace and employer that does not discriminate based on race, color, disability, gender/sex, sexual orientation, religion, national origin, age, veteran status, or any other protected status. We are committed to building a team and a workplace where we are all able to be successful based solely on our individual qualifications, experience, abilities, and job performance.